Tag Archive | "Word Article"

Does Content Length Matter?

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Does Content Length Matter?


When it comes to writing articles and using them for content marketing, one of the biggest debates that is ongoing is “what length of article is the best”. Is a 1000 word article going to perform better than a 400 word article? And with all the changes that have been going on with Google recently, with the search engine putting a strong emphasis on “quality content”, some may think that longer content will be better for SEO purposes.

But the thing is, there is no standard in terms of number of words that defines what is a “good article”. When you measure how a certain article performs, there are numerous things you need to take into consideration. You need to ask yourself: what do I want this article to do? It could be: clicks to the rest of your website, views to the article in order to build up your brand image and reputation, having the article syndicated on other sites, having others post links to the article or getting an overall better ranking on Google.

A good way to approach the question is to ask yourself: what length is required to discuss the topic of the article? If you’re writing something about the economy or politics, a 1 500 word article may be needed. But if you’re writing about “animal shaped mailboxes made out of recycled organic materials”, chances are if you write 1 500 words, you will either go completely off topic, or start repeating yourself over and over again. This will simply bore the reader.

You should also remember that there will be human readers actually reading the content that you put out. In many cases, they’re not reading things just for fun, but are actually looking for an answer to their questions. In some cases, the answer can be provided in 250 words or less. In some other cases, it will take far more than that. When you do a search, you’ve probably had frustrating results where the page you click on either gives just a few bits of vague information that you already knew, or keeps rambling on and on and on and you have to pay close attention to the content to see whether it will eventually contain what you’re looking for or not.

Proper organization and structuring of the article will also matter greatly. If it’s a “How To” article, having well defined paragraphs, with bullet points that contain concise information will be much more satisfying for the reader than a 4 000 word piece of content that looks like a doctoral thesis on the topic. So for example, if someone wants a guide on how to change a watch battery, remember that they’re not coming to the page to read a history of watchmaking or to read several paragraphs where you critique different styles of watches.

The bottom line is, there is no hard and fast rule for article length. Just like with anything else, basic common sense prevails: it should be long enough for its intended purpose and not more.

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Some Easy to Avoid SEO Mistakes

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Some Easy to Avoid SEO Mistakes


When it comes to SEO, there are some common mistakes that webmasters make which could be detrimental to actually getting a website to secure a good place in rankings on Google as well as other search engines. However, it should be known that these common mistakes are things that could be easily avoided by just following some simple pieces of advice. Here are the most common errors and ways that you can avoid them:

Focusing too Much on Length of Content

While you may have read that Google prefers content that is longer, this really depends on the context and doesn’t automatically mean that longer articles, blog posts, etc. will give you a magic ticket to a number one spot on Google for your chosen keywords. Remember that the reason why you’re writing the content in the first place is for the readers on your website and not for search engines. If you have a topic that you could comfortably write an 800 word article on, then you can do that. However, there are cases where a shorter post could be just as good. For example, if you’re writing about a specific model of decorative mailbox, it’s going to be pointless to try to force a 1000 word article on it, as there’s just a limited amount of things that you can say about a mailbox without going off topic or repeating the same things over and over with different words. Remember, if somebody came to your site, it’s because they’re interested in knowing more about this mailbox, what it’s made of, how does it look, etc. They’re probably not interested in reading a 2000 word essay about the history of the international postal system.

Using Keyword Stuffing

Keywords in articles should appear naturally. If you write an article that is about a specific topic, then there shouldn’t be any problem getting a keyword density of 1 to 3% in the article. Forcing in a large amount of keywords will not be helpful with regards to SEO. This is for 2 reasons: it makes the text harder to read and makes it look not natural. Also, search engines penalize pages that were clearly designed with nothing but SEO in mind, such as those which contain keywords that are deliberately overused.

Adding New Content to Your Website or Blog Every Single Day

If your site deals with certain topics that change daily, such as news, this could be necessary and very useful. But otherwise, there’s no need to keep posting new things every single day. This is especially if the new content doesn’t actually bring anything useful or informative to your readers but is just a repeat of what you’ve said the days before. Regular site visitors who see this will find your site boring rather quickly and stop visiting it. It also puts you at risk of getting penalized as your site will start having more and more duplicate content posted on it within a short amount of time. Updating your site is good, but don’t do it just for the sake of updating either.

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Using Fiverr To Make Money: Part 3

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Using Fiverr To Make Money: Part 3


Previously, we have seen how it is possible to make money from Fiverr by selling your services. But there are other ways that you can profit from this unique freelancing site and this is by being a buyer. While making a profit buying things may not seem very obvious at first, there are actually some ways that you can make this happen. Let’s take a look at some of these ways:

 

  • Buying Traffic and Social Media Promotion

 

Let’s say you have a product or service that you are selling online and could use some traffic to get some exposure for it. There are many sellers who offer social media promotion on Fiverr, such as sending out Tweets or putting a link to your website on their Facebook fan page. Many of these people have tens of thousands of Twitter followers or Facebook fans, meaning that your message will be seen by a lot of people. However, it is still important that you check the reputation of the seller, just to make sure that their fans or followers are actually real people rather than bots. You can do this by checking their feedback and seeing what others have left as comments about the service that they offered. Still, for just $5, you are getting a lot of potential exposure and are not risking a lot of money if you don’t get the results that you were hoping for.

 

  • Outsourcing Services

 

While I have mentioned it in another post some time ago, I will say it once again: there is a lot of profit to be made from what is referred to as “services arbitrage”. What does it consist of? Quite simply, you would sell your services at another place, such as an internet marketing forum and then outsource it to people on Fiverr for a lower price. So let’s say that you get paid $7 to write a 600 word article based on an offer that you’ve made on an IM forum. You would then outsource that article creation to someone on Fiverr and have them write it for $5. You keep the $2 difference as a profit. Sure, the $2 doesn’t sound like much, however this can quickly add up. So if you are outsourcing 10 articles a day, this can generate a profit of $600 a month. Not bad, considering the fact that you could spend less than an hour a day managing this.

 

Here again, the trick is to make sure that whoever you are outsourcing the work to will do a quality job so that you can maintain your reputation as being a provider that offers great services to your client. Check the seller’s past feedback to see if it is good and give them a small assignment to begin with. If you notice that they do good work and follow your instructions well, you can then send them more regular work and you will have found a great partner that you can outsource your work to.

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Part Time Online Business: Some Ideas

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Part Time Online Business: Some Ideas


If you want to start an online business and make a relatively decent amount of cash, without spending thousands of dollars or working full time on it, there are some ways to accomplish that. While there are many ways of earning money online, here are some examples of methods that have been shown to be profitable for many online entrepreneurs. These can be used to build a part time online business, however there is nothing that is really stopping you from turning these ideas into a full time online business if this is what you wish to do.

  • Providing services

We have seen this in the micro online business article, and it really is the same concept. You provide services that are useful for business owners and online marketers and you get paid for it. Popular examples include: article writing, backlink creation, web design, ebook writing, etc.

The main difference is that you will be spending more time doing the work, around 20 to 30 hours per week should give you a very good part time income.

  • Outsourced service creation

Same thing, but with a bit of a change. While you can do some of the work, you will be outsourcing most of it to other people for less than what the client is paying you and you will pocket the difference. So let’s say that someone pays you $12 to create a 1000 word article for them. You find a worker that can create quality articles on a forum or freelancing site and pay them let’s say $8 for it. You will then keep the $4 difference as profit. While this seems insignificant, if you get orders for 10 articles a day at $4 of profit, that’s $40 per day, and you didn’t do much work besides co-ordinating the work between what the client orders and what the outsourcer produces.

  • Light Ebay selling

Ebay is the most popular online marketplace in the world, where some sellers have made millions by selling various kinds of merchandise to consumers. Of course, it’s not easy to earn 7 figures from the site, but it is well possible to make a few dozen dollars per day from it with a bit of effort and investment.

Selling on Ebay is the electronic equivalent of you having a stand at a flea market. You buy goods from a distributor at a low price and then re-sell them at a profit to the end consumer. All you are doing is applying the concept of buy low/sell high, which has existed for thousands of years.

So, for example, you would buy 10 cell phones at $300 each from a distributor that sells wholesale goods. You then resell them on Ebay for $400 and you keep the difference minus Ebay and PayPal fees. Basically, to be successful, all you would need to do is to find goods that are easy to acquire, in demand and easy to sell at a profit.

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A Virtual Staff Can Propel You To Success – Part 3

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A Virtual Staff Can Propel You To Success – Part 3


Now that you know how to find a virtual staff, it is time to go forward and to actually set up your business in an efficient way to take full advantage of the opportunities that having a staff to help you will provide.

There are basically two things that they can be helpful for. Either by helping you with your own internet marketing efforts or by providing services to other internet marketers.

Let’s say that you are an affiliate marketer that is pushing Clickbank ebooks. You can use your staff to do certain things, such as writing articles that you will submit to article directories, building landing pages for you, building backlinks, etc.

You can also provide services to other internet marketers and business owners as well. This can be done by simply applying the “Buy low – sell high” concept that nearly any business in the world uses. Now say you own a landscaping company. You would charge the client a certain rate for landscaping services, which would factor in the cost of materials, operations and wages for your employees. You would then picket the difference as your profit.

The same thing can be applied online as well, and doing so actually is more advantageous in many aspects than running a “traditional” business for many reasons. First of all, you won’t have much overhead, as you don’t need a physical office from where to run your business. You can run everything from home… or anyplace that has a computer and internet access, for that matter. It’s that simple.

All you have to do is to find clients that will pay you for your services. This can be done by putting up a thread on internet marketing forums or on classified ads sites that will attract customers who will pay for your services. You will then outsource the work to your virtual staff and pay them a lower price than what the client is paying you and thus pocket the profit.

Say, for example, that a client is paying you $6 to write a 400 word article to promote their website. You would then pay $3 to the outsourcer and then pocket the profit. While this may seem like just a few dollars a profit, if you get larger products and many new clients you can make a lot of money by outsourcing services to your staff members.

One of the best things that you can do with this method is to basically do a combination of both providing services for others and using your virtual staff for your own marketing efforts. That way, you have two streams of income at any time.

Now, how do you make sure that all your operations will run smoothly and that the staff that you hire will be the very best? Join in tomorrow for more information about how to ensure that your staff members will be capable of doing the job and how to avoid common scams.

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Getting The Most Out Of Article Marketing

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Getting The Most Out Of Article Marketing


We all know that article marketing is an effective way to get traffic to your website. Whether it is a product that you own, or an affiliate offer that you are running, it is a very effective way of getting the visitors that you need. It also gives you the opportunity to get free traffic. Article marketing can bring you traffic in two ways, either by having readers who see your article click through to your site via your links, or by building backlinks that will help you rise in search engines for your desired keywords. While it is an effective marketing method, there are some things you need to keep under consideration to get the most out of it.

Many who are starting out in article marketing wonder just how long the articles have to be in order to be effective. The general rule is that an article of around 300 to 400 words in sufficient. You see, online readers typically have a short attention span. Any longer and they are likely to lose interest an feel bored. Unless your content has truly captivated them, they wouldn’t bother with reading a long wall of text. If you think that you have more to say than what would fit in a 400 word article, it would be better to split your ideas into two articles or so.

Remember, when you are doing article marketing, the goal is to get the reader to visit your website. Give them some basic information about the topic that your readers are interested in, but leave them wnting to know more about what you are talking about. If your article gives them all the details that they were looking for, readers will see no point in continuing on to your site.

If you want your articles to be useful in getting you backlinks in search engines, the content will have to be unique. Submitting articles to various respected article directories and websites is naturally a good thing to do, but the search engines are looking for content that is unique. Therefore, don’t simply submit the same article over and over. You can, instead, rewrite the article so that search engines will consider it to be unique.

There are a few tools and services available online which claim to be able to automatically take content and make it unique. If you use one of them, make sure that the articles come out as readable to a human being, rather than some gibberish which looks like it was written by someone who doesn’t even speak English. If readers can’t even understand what you are saying, they are quite unlikely to want to visit your website afterward and will simply go read something else. Therefore, it could be much better to rewrite the articles yourself or pay a freelancer a couple of dollars per article to do it for you. The results will usually be quite better.

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