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More Online Marketing Mistakes You Shouldn’t Do: Part 2

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More Online Marketing Mistakes You Shouldn’t Do: Part 2


When it comes to online marketing, there are many mistakes that marketers and website owners should beware of and avoid as much as possible. Avoiding these mistakes will simply mean that you can take better advantage of all the opportunities that internet marketing has to offer you, in addition to giving you the potential to make more money from your online business, with less worries and potential problems down the road.

Here are some more of these mistakes that you would want to avoid as the owner of a business that has an online presence, no matter how big or how small:

  • Ignoring the feedback, comments and opinions from site visitors and past customers

The web has gotten to be an increasingly social place, where information is being shared not only by businesses, but also by the consumers themselves, who often give feedback and advice to others about where to shop online. Google Places, for example, allows people to leave a rating and comments regarding local businesses that are listed. Specialized websites that are built around a certain niche, for example, Trip Advisor for travel related services, have an extensive section of customer reviews and ratings of different businesses and services. And of course, let’s not forget discussion forums that are related to the niche where your business is operating in, where users frequently share advice about which businesses are the best ones and which ones should be best avoided.

All of these sites provide a very useful service to consumers, allowing them to get more information about the experiences of others before they do business with someone. If you own any kind of business, look up your name on Google to see if there are any ratings and reviews that were posted about it. This will give you the chance to see if any customers or site visitors have had problems with what you’re offering and in many cases you can give a response and invite anyone that had a problem to get in touch with you.

Regarding web forums and social media groups, it’s well worth it to register and take the time to participate a bit in them, even if there were no posts, positive or negative, about your business. Simply by being present on social sites that are related to your niche, you will increase the visibility of your business and have the potential to get some new customers, even if you don’t actively advertise on that specific website.

Also, if someone has had a problem that wasn’t resolved, it gives them the chance to contact you through the website to work something out rather than posting a negative review.

With all of these things considered, you should be aware that watching your online reputation is something very important. Since it doesn’t even take that much time to do, maybe an hour every 3 days, being on top of what is being said about your business in the online world is definitely something that you shouldn’t be skipping out on.

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How To Stay Up To Date As An Internet Marketer

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How To Stay Up To Date As An Internet Marketer


Staying ahead of new developments in the internet marketing world is crucial to the survival of your online business. You see, the whole industry is one that is rapidly changing. New sites, services and ways to earn money pop up all the time. The opposite also happens as some shut down for various reasons. So how do you ensure that you stay up to date with what is happening?

Networking is important.

This is a well known fact in many businesses. In internet marketing, even more so. Even if you run a home business and are the only person in your company, this doesn’t mean that you have to do everything alone. Find other internet marketers to share advice, information and money making techniques with. Chances are, you will learn things that you otherwise would never have known.

Participate in industry forums.

Some online marketers are very active in internet marketing related forums. Others don’t really like them and consider them a waste of time. Whatever your opinion on web forums is, they can be a treasure trove of information and new opportunities. For example, when a new CPA network launches, chances are they will first advertise in industry related forums in order to get some new affiliates on board. You can also use forums to ask questions about things that you aren’t sure of and help others who might benefit from the knowledge that you have acquired. That way, everyone wins.

Talk to your affiliate managers and other contacts.

CPA account managers are there to help you earn more money. As they get bonuses based on how successful their affiliates are, account managers have an interest in you making a lot of money with their network. After all, if you make money, so do they. These people can give you some useful advice on which offers are doing well and can suggest you some to run in your campaigns.

Follow the news.

Consider this: when gas prices were soaring, so were sales of products that help people reduce their fuel consumption and find alternative sources of energy. When the recession hit, offers that dealt with business opportunities and government grants have become much more popular. Do you think all of this is a coincidence? By staying ahead of the news and current events, you will find it a lot more easy to take advantage of money making opportunities, as you will have a better idea of what people will be searching for. It is also a good idea to keep up to date on what’s happening in other parts of the world too. Even if you are based in the USA, there are plenty of CPA offers that you can run which target traffic from Europe, Australia, or Canada. Spend a few minutes each day to see what is going on in those places and whether this would create an opportunity for you to earn even more money.

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