If you are an online entrepreneur or marketer, then you will probably be doing most of your work online. To get online, you will probably use a PC, or maybe another device such as a laptop, netbook, tablet or a smart phone. There has been a lot of talk lately about cloud computing and the benefits that it can bring to business users. However, is it time to switch to cloud based applications yet?
When we are talking about cloud computing, one should know what exactly this concept means. It is actually quite simple to understand. It means that your applications are running on a remote server online (on the “cloud”), as well as the majority of your files can be saved remotely. This has the advantage that your files will be accessible from anywhere and that your programs are actually running on the server, you are merely viewing them on your PC or other device.
One mobile computing device that has caused a lot of talk in the IT industry lately is the Google Chromebook. It is basically a netbook, a smaller version of a laptop, that runs on the Google Chrome OS. With it, all applications are hosted on Google’s cloud servers. Therefore, to do anything useful with it (except play Angry Birds, which can be downloaded to it and runs locally), you need to be online.
Now the problem is that the current set of applications available is quite limited. It is mostly designed for business users that want to browse the web, check their email and remotely connect to another server or use a remote desktop tool on a regular PC.
Now since most applications that are used by internet marketers, such as SEO tools, web design applications, graphics tools for creating logos and ads, etc. will not run on the Google Chrome OS, we can see that the device is quite useless for most online marketers.
There is also the issue of price. It is much more expensive than other netbooks, without bringing in any features that are significantly superior to them. Sure, the Google Chrome OS may be a simple interface if all you need to do is browse, but if you really love it, then there is another way to get it without needing to spend almost $500 on the Chromebook. There is actually an open source version of the same OS made by Google called the Chromium OS, which can be downloaded for free and installed on any desktop, laptop or netbook computer.
Many online marketers would find that getting a netbook would be an excellent way to catch up on work while outside their home, thanks to a very portable mini laptop. However currently, it would seem that the Chromebook does not really have anything that outperforms some of the other netbooks on the market today, which run Windows or Linux and sell as low as $150.




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