Tag Archive | "Right Choice"

Creating Your Membership Site: Some Other Things You Need

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Creating Your Membership Site: Some Other Things You Need


Besides quality web hosting, there are certain other things that you would need in order to run your membership site. These are: a content management system and a payment gateway. Once again, you need to make the right choice when selecting these two, as they will be very important to running your site. Here is a closer examination on how to choose them:

 

  • Content management system

 

Basically, it will be the software that resides on your server and will be powering your entire membership site. This will allow you to add content and manage your site. There are hundreds of different membership site systems out there. Some are commercial, while others are open source systems. The best way to select a good content management system would be to first read some information about this. You can find this in many webmaster and internet marketing forums such as Digital Point and the Warrior Forum.

 

Basically, some points that you should compare the various systems on are:

 

  • Security – Is this system vulnerable to any kinds of malicious attacks and are there any known security vulnerabilities affecting it?
  • Functionality – Does the system give you all the features that you would need to manage your site well. Is it able to be fully integrated with payment systems? This will allow members to be given access right away after they join.
  • Flexibility – Are there any limitations on how much content and what kind of content you can add to your site? Is there a maximum number of users you can add?

 

  • A Payment System

 

This will allow your membership site to take payment from members and can be fully integrated with your content management system in order to activate accounts as well as deactivate those that did not renew their membership.

 

The payment system that you use will process credit card payments and allow you to receive the proceeds of your membership site subscriptions. The most common payment processing system available right now is of course PayPal. Many membership site owners use it because of its popularity and the fact that it offers many API features that can integrate very well with the majority of content management systems out there. PayPal also supports recurring payments, meaning that your subscribers will not have to pay manually every month. Rather, they will be charged automatically unless they themselves cancel their subscription to your site.

 

Although PayPal is the most popular system right now, there are other payment processors available too. Some examples are MoneyBookers and Plimus. It is also recommended that you use more than one payment processor, in case someone has problems using one. Creating a business account is free and integrating multiple payment processors is not that difficult, all you would need to do is to add the right code to your membership site. This could also be convenient for users, as for example someone might not have money in their PayPal account but might have some in their MoneyBookers account and would want to use that to join your site rather than paying with a credit card.

 

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Is Dedicated Hosting the Right Choice for You?

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Is Dedicated Hosting the Right Choice for You?


If you are thinking of starting an e-commerce website, then one of the first things that you would think about would be getting a reliable web host where you can put your site on. Anyone who is going to run an online business will need a web host. Basically, you have two options: either get a shared hosting account or rent a dedicated server.

Someone who is serious about running a successful e-commerce website will often choose to host their site on a dedicated server rather than a shared account. Here are the advantages of using a dedicated server:

More resources just for you. A dedicated server is just that: a server that is entirely dedicated for your use. No other sites are hosted on it, so its entire bandwidth, CPU, disk space and RAM are for your use only. While you may think that you would do fine on a shared account at the beginning, once your site expands you may find that you actually need your own server as your website has gotten bigger.

Better security and reliability. This advantage is the result of the fact that, once again, your server is not shared with any other site. There has been numerous occasions where a site that is hosted on a shared server has been compromised and viruses and malware have been introduced, which have infected other sites on the server. When you use a dedicated server, you get access to security solutions such as anti virus tools, firewalls, etc.

Increased flexibility and more control. You get the choice as to whether you want to run a Windows or a Linux operating system on your server. Another great point is that you have complete control as to what applications, software and scripts you can run on your server. Many large e-commerce sites require the use of software which would not be supported on a shared account, but can be easily installed and used on a dedicated server.

Selecting a Web Host

In the world of web hosting, there are hundreds of different companies that you can choose from. While they may all look to provide the same services, you should know that not all web hosting companies are the same.

When you select a web host that offers dedicated server hosting, you will need to look far beyond the price in order to make the right decision. If you simply go with the company offering the cheapest price, you might end up getting the cheapest service. Many of the “rock bottom” priced servers are actually run by individuals located in third world countries, where connectivity and reliability are not all that great.

Do a search online for reviews of dedicated server hosting providers and see what these reviews say. Also, take a look around webmaster forums to find out which companies fellow webmasters are using and whether they are satisfied with the service. This will help you narrow down your search to companies that you would want to do business with.

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General Tips For Social Media Success

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General Tips For Social Media Success


Social media sites like Twitter and Facebook have become an important part of any online marketing strategy.It can be tough to run an effective social media marketing campaign, but if you keep some simple things in mind, you can succeed with social media.

Username

Try to use the same username across all the sites you sign up for. If your Facebook friends see your username pop up on Twitter, they’ll follow you, and if your Twitter followers see your Facebook page, they’ll friend you. Being consistent about your username makes it very easy for other people to figure out who you are quickly. If you can’t get the same exact username on all of the sites you use, try to pick something very similar. The easier it is for people to figure out who you are, the more attention you’ll get in the long run.

Picture

Every social media site lets you upload a picture to use as your icon. A lot of people will tell you to use a professional looking head shot of yourself, but that’s not necessarily the right choice. The picture you use is going to depend on the niche you’re marketing to. Sure, sometimes the professional head shot will be the right choice, but if you’re running a website about TV shows, and you’re using your social media accounts to promote it, you might want to use something TV related as your icon instead. The one thing to keep in mind when picking your icon is that it be memorable. Whether it’s a head shot or not, your friends and followers should be able to identify you by your icon easily.

Profile

Take the time to fill out your profile completely. The more information you include, the better off you’ll be. People use social media to have a social interaction with other users, and the more you tell them about yourself, the more likely they are to feel like they’re getting that interaction from you.

There’s a lot to learn about social media, but if you keep these things in mind, you’ll be off to a good start. You can’t build a strong social media marketing campaign without taking the right steps when setting up your accounts. Keep that in mind, and you’ll succeed with social media.

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