Tag Archive | "Reputation"

Does Content Length Matter?

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Does Content Length Matter?


When it comes to writing articles and using them for content marketing, one of the biggest debates that is ongoing is “what length of article is the best”. Is a 1000 word article going to perform better than a 400 word article? And with all the changes that have been going on with Google recently, with the search engine putting a strong emphasis on “quality content”, some may think that longer content will be better for SEO purposes.

But the thing is, there is no standard in terms of number of words that defines what is a “good article”. When you measure how a certain article performs, there are numerous things you need to take into consideration. You need to ask yourself: what do I want this article to do? It could be: clicks to the rest of your website, views to the article in order to build up your brand image and reputation, having the article syndicated on other sites, having others post links to the article or getting an overall better ranking on Google.

A good way to approach the question is to ask yourself: what length is required to discuss the topic of the article? If you’re writing something about the economy or politics, a 1 500 word article may be needed. But if you’re writing about “animal shaped mailboxes made out of recycled organic materials”, chances are if you write 1 500 words, you will either go completely off topic, or start repeating yourself over and over again. This will simply bore the reader.

You should also remember that there will be human readers actually reading the content that you put out. In many cases, they’re not reading things just for fun, but are actually looking for an answer to their questions. In some cases, the answer can be provided in 250 words or less. In some other cases, it will take far more than that. When you do a search, you’ve probably had frustrating results where the page you click on either gives just a few bits of vague information that you already knew, or keeps rambling on and on and on and you have to pay close attention to the content to see whether it will eventually contain what you’re looking for or not.

Proper organization and structuring of the article will also matter greatly. If it’s a “How To” article, having well defined paragraphs, with bullet points that contain concise information will be much more satisfying for the reader than a 4 000 word piece of content that looks like a doctoral thesis on the topic. So for example, if someone wants a guide on how to change a watch battery, remember that they’re not coming to the page to read a history of watchmaking or to read several paragraphs where you critique different styles of watches.

The bottom line is, there is no hard and fast rule for article length. Just like with anything else, basic common sense prevails: it should be long enough for its intended purpose and not more.

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More Online Reputation Tips

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More Online Reputation Tips


Building and maintaining a good online reputation for your company isn’t too difficult. It mainly revolves around using all of the available channels to make sure that positive information about your business and products appears in search results when someone looks up your company name on Google. Here is some more information on what you can do to make this all happen:

 

  • Update Your Site and Social Media on a Regular Basis

 

This is not only good for SEO, but will also help when potential customers research your company. Even if there isn’t anything new going on, you can always update your social media accounts by referring to your current product selection or promotions. This shows users that you’re actively involved in your business.

 

  • Link Your Business to Your Personal Social Media Accounts

 

People also want to know who is behind the company they’re dealing with, especially if they’re going to make a large purchase with you. When you post press releases or articles to directories, include some information about yourself and your role in the company. Also, add your company to your personal profiles on Facebook and LinkedIn. This makes it easier to see who is in charge of your business.

 

  • Get Your Products Reviewed by Experts

 

Having your products talked about in a positive way by industry experts, especially those who have a large following and are well respected for their reviews, is definitely something that can help you with your online reputation. It may not always be easy, especially if you’ve just started out, but if you know someone who does YouTube video reviews or who writes about certain products on his blog, having him review something that you sell will help reassure people that your products are of high quality.

 

  • Encourage Your Buyers to Leave Reviews

 

Link to reviews of your business and products on other sites. Encourage those who have done business with you to leave comments and reviews. You can also have a review section on each of your product pages, but having comments on external sites will be a lot more useful in gaining the confidence of buyers.

 

  • Monitor Your Reputation Actively

 

There are plenty of online services that allow you to get regular updates regarding what is said about your business online. Or, you could simply do a Google search yourself from time to time. Doing so will allow you to see how you’re doing and address any possible problems and complaints before they become problematic.

 

  • Be Easily Reachable

 

Ensure that your customers have ways to contact you should there be something wrong with a purchase they’ve made from you. Respond to their inquiries in a rapid and professional way. Take care to resolve any problem, no matter how small the amount involved is or whether you feel that it’s the buyer’s fault. This will reduce the chance of them complaining about the whole situation to other people online and will give you the chance to have a satisfied customer instead of a disgruntled one.

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Building Your Online Reputation: Which Channels to Use

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Building Your Online Reputation: Which Channels to Use


Your online reputation is essentially everything that can be found about your business online, whether it’s content that’s created by you or by other people. Obviously, if you want to build a solid online reputation, there are certain basic things that you need to do, right from the very beginning. If your business is brand new, it may seem to be a bit difficult to get started, but in reality you just need to take a few steps in the right direction. We will now present you some useful tips on how to make this all happen:

 

  • Have a Website With All the Necessary Information

 

Obviously, you know that if you want to be found in the online world, your business will need a website. But your site should also be complete, with detailed information about your products, as well as information on what they’re good for and how to use them. This will give more pages from your company in search results and will also help your site get found more easily.

 

  • Allow User Reviews and Ratings of Your Products When Possible

 

When people shop online, they not only want to find the product that they’re looking for, but they also want to know if it’s good or not. One advantage of online shopping versus in-person shopping is that on the internet, you can quickly read some comments that were left by other users about a product. If what you offer is of good quality, then allowing users on your site to leave a rating or comment about the product will be beneficial for you, as an online shopper will instantly see that people were satisfied with their purchase.

 

  • Get Your Company in Business Directories

 

This serves several purposes. It helps people find your business, it provides useful backlinks for SEO purposes and it also helps you build your reputation in a few different ways. First, the more your company is “out there”, as in listed in several online business directories, the more it appears to be a stable and legitimate business. Furthermore, many online business directories have a feature that allows their users to leave reviews about businesses that they’ve used in the past. Another excellent way to get positive user comments to show up when someone Googles your company’s name.

 

  • Participate in Social Media

 

Again, this is great for marketing, but is also great for building your reputation online. All you need to do is to set up accounts on social media sites such as Facebook, Google+, Twitter, LinkedIn, etc. People can now comment about your company and leave reviews of your products. You can also use your social media accounts to release important announcements related to happenings in your business.

 

There are also a few other channels that you can use to quickly build your online reputation. We’ll take a look at these tomorrow.

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Protecting Your Online Business: Understanding the Types of Attacks

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Protecting Your Online Business: Understanding the Types of Attacks


If you run any type of online business, knowing how to protect yourself from malicious attacks on your site is important. The simple reason behind this is that these attacks can affect your business in a very negative way and cause serious losses. One of the things that you need to do first is to understand the types of attacks that your online business could fall victim to. Here are the most common types:

  • Denial of Service Attacks

A Denial of Service (DOS) attack occurs when attackers flood a website with too many requests so that it goes offline as the server can’t handle the traffic. This has the effect of making your website unavailable.

  • Theft of information

This happens when hackers break into a site and steal sensitive information. This could include the personal information of your clients and members, or the contents of your email messages. This can lead to serious problems for those whose information was compromised as well as a loss of reputation for the business in question.

  • Site defacing

Pretty much a form of vandalism in the online world. A website is hacked and the home page is changed to a different message. Often times it would just be a “Hacked by (insert name here)” message, but can also take different forms. For example, your website could be redirected to another site, or it could be used to deliver malware. This can obviously make you lose revenue and affect the reputation of your business.

  • Affiliate link hijacking

This form of intrusion is a lot more subtle. A site that is compromised will have its affiliate links changed so that all sales go into the account of the hacker rather than yours. This could also be done with hosted pay per click ads, where the ad code on your site is replaced by that of the hacker. Users will not really notice anything too different about the site, but it obviously will make you lose revenue until you realize what is going on.

  • Comment and post spam

This is obviously a serious problem with any site that accepts user generated content, such as blog comments, forum posts or reviews. The spam is either done manually or through the use of automated tools. Usually, this can easily be recognized as the messages posted will look quite nonsensical and have links to websites that are completely unrelated to the context of your site. When done manually, it can be more subtle and be harder to detect. Having a site full of spam comments will reduce the user experience, as a legitimate visitor will have to wade through dozens of spam posts to find anything useful. Having such spam on your website can also affect your SEO and get you penalized by Google.

There are, however numerous ways that you can use to protect yourself from these attacks, which we will see tomorrow.

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Tips for Online Entrepreneurs

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Tips for Online Entrepreneurs


Do you want to build an online business that is both successful and profitable? Many other people have the same objective. There are certain things that you can do which will increase your chances of building an online enterprise that will work well. Here are some of these tips:

  • Focus on building long term results

While this may seem to be common sense, surprisingly a lot of those seeking to earn money online don’t practice it. They spend countless hours searching for the best business type, the best product, the best marketing methods, etc. You may have considerable short term success selling certain products, that is if you manage to get in before thousands of people flock to the same type of business. After the sales dry up, you will however be back to the drawing board and searching for another thing to sell. Constantly chasing after a good product is not a good strategy, but it is nonetheless practiced by a lot, especially those in the multi level marketing sector.

But what many of these people don’t realize, is that those who use the internet to successfully market anything, whether its MLM products, affiliate offers, digital products, etc. always have several different products that they are promoting at the same time. They are also constantly thinking ahead and looking to add new revenue streams before current ones run out. Even though the online marketing world is seen as an ever changing one, where you can’t predict what will still work in a few years from now, by having long term foresight you can ensure the profitability of your business.

  • Look at successful people and follow their example

There are many kinds of online businesses that you can get involved in. Each sub type will have people who are highly successful and have built a solid reputation of earning big money online. Do you want to be like them? It’s possible. What you need to do is to study what successful people in your business niche are doing. How did they get to where they are now? And most importantly, what are they now doing? Look at the products that they promote, how they work, how much they sell for, as well as the marketing and advertising strategies that they use. By gaining an understanding of how other people have had success online, you have the potential of becoming successful yourself.

This doesn’t mean that you would simply be copying someone else’s business. You can take the lessons that you’ve learned and apply it to your own activities. You can take many strategies that other people do and then modify and adapt them so that they would be much more suitable for your type of business and more in line with the goals that you are trying to achieve online.

These two are some of the most important tips that can help you gain success online. But there’s more. Tomorrow, we will see some other strategies that are employed by some of the most successful entrepreneurs to keep their businesses running smoothly at all times.

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Avoid Going With Bad SEO Partners

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Avoid Going With Bad SEO Partners


Many webmasters that are looking to have their site go up on search engines are also seeking to partner up with others to help them manage either all or part of their SEO needs. Indeed, there are many reputable firms out there which offer excellent services to their clients. But remember, anybody can call themselves a “SEO Expert” and offer their services to unsuspecting buyers. If you want to avoid wasting money on poor results, here are some things you will want to keep under consideration:

Avoid Giving Large Projects to Unknown Businesses

There are plenty of webmasters out there which would like to have one company handle all of their SEO needs, such as on page optimization, content production, backlink building, etc. While this is fine, it often involves paying more than a few hundred dollars in advance. This is something you should be careful with. Check the reputation of the people you will be dealing with beforehand. Take a look at their online presence to see if they’ve been operating for a long time and if they have some actual satisfied clients.

Be Careful With Cheap Content Providers

One of the main areas of SEO would be the creation of content. We all know that it’s important to have unique articles or blog posts to help rank your pages. There are many content providers online, but also there are many of them which aren’t good. The general rule is avoid those that offer services too cheaply. If they offer to create 10 x 500 word articles for $10… then you should know that something’s not right. Yes, you’ll probably receive your content. But the following will happen: either these will be plagiarized articles that were simply copied from the web and had a few words changed here and there, or they will simply be articles written in poor English that just have your keywords thrown in at random. Anyone familiar with SEO will know that such content will be useless to you.

Same Thing With Backlink Builders

First of all, buying backlinks is not a recommended practice for durable SEO. Your backlinks should come naturally either from your own efforts such as by including links to your site in social media or YouTube videos that you post, or from other people that link to your site’s pages because they truly found the content to be useful. If you check out freelancing sites or webmaster forums, there will often be members claiming that they can get you hundreds of high quality backlinks for a few dollars. More often than not, these backlinks are definitely not of the quality that was promised and are actually quite bad, coming from sites that are either unrelated to your niche or which already contain dozens of links to completely different sites, which will do nothing to help you with SEO. Also, too many of these links will get your site penalized as it will look like you’re trying to game the system with search engines.

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Getting Your E-Commerce Website Off The Ground : Part 2

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Getting Your E-Commerce Website Off The Ground : Part 2


We’ve seen a few tips about choosing a provider that will help you create your e-commerce website. Some of the main elements involve comparing prices between various web development companies and checking the reputation of your provider. There are also a few other tips that will help you save some money on getting your web store up, especially if you don’t have much of a budget. Here are some of them:

  • Work with a freelancer as opposed to a professional web development company

If you just want to build a small site to begin your online money making efforts, then having your website designed by a freelancer as opposed to a professional design firm. While they could be very competent, web design firms that do e-commerce sites often charge very high prices, such as over $1000 for a website. Of course, not every new online entrepreneur could afford that. The alternative would be working with a freelancer, who could create a website for you for less than $100 in some cases. You can browse through the buy/sell section of many internet marketing forums, as well as take a look at freelancer sites like Odesk and Freelancer.com to find some people willing to do the task. One of the advantages of freelancing sites and forums is that checking the reputation of the service provider becomes much easier, as there is usually a feedback system as well as comments left on the thread by other clients.

  • Design some of the elements of the site yourself

If you are able to do so, then you should definitely create some of the elements on your site by yourself. For example, if you are good in graphic design, you could create your own logos, buttons and website background, and just send them over to the provider that is creating your website. This will allow your website to be completed much faster and will also save you some money, as there will be less work for the provider to do.

  • Avoid packages that include hosting

This is both for quality and price reasons. There are some e-commerce website providers that offer hosting solutions. However, these are often much more expensive than getting your own account at a web host. If you are going to build a small website, then you can find quality web hosting for around $5 – $8 per month. Many providers charge many times that and their web hosting is actually not too better in terms of quality, as they are simply using a reseller account on a web host like GoDaddy. After, if your site grows, you can get yourself a VPS hosting solution for around $30 to $50 a month. This will give you more reliability and flexibility than using a shared web hosting account. Also, managing the hosting yourself gives you more control over your website and makes it easier to make some advanced changes and troubleshoot problems if they occur, as opposed to letting a provider manage everything for you.

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Getting Your E-Commerce Website Off The Ground

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Getting Your E-Commerce Website Off The Ground


After you have decided on a niche and found some reliable and high quality suppliers for your e-commerce website, then it is time to take things one step further and actually get your website off the ground. There are two basic ways that you can do this, either you can get a website built for you by another company or person, or you could always build the site by yourself.

 

Many people who are not experienced in web development will probably want to have their website built by another provider. In itself, this is not such a bad idea. After all, it can save you time and frustration in getting your website started. But there could also be some potential disadvantages to all of this. If you would like to get your website done by a 3rd party, there are some things that you would need to keep in consideration to avoid problems and get started as soon as you can.

 

Here are some tips:

 

  • Get quotes from multiple providers

 

In the online world, there are thousands of web development companies that can create a professional web store for you. As such, you should compare the prices between different providers to see which one would offer the most competitive rates. Don’t hesitate to compare a dozen or so providers before making your decision and don’t feel pressured to go with one provider over the other if you haven’t made your selection just yet.

 

  • Check the reputation of the web developer in question

 

Besides getting a good price, you will want to work with a web developer that will deliver on what they promised and do so on time. You can find out a lot about a company by simply Googling their name or the name of their owner. This will often allow you to find any complaints that have been posted about them in discussion groups or web forums. Also, ask to see their portfolio of websites that they have designed in the past. Links to active websites are the best. Many web designers will have this right on their website, allowing you to easily see their previous work.

 

  • Work with a provider that is experienced with e-commerce sites

 

Building an e-commerce site involves a lot more than simple web design and graphic design skills. The website developer will also need to put together a customized back end or engine which will power your site and allow you to make changes to your site, such as add or remove products, etc. Since this is the software that will be powering your entire site, you will need to make sure that it is well configured and does its job properly. Therefore, it is best to go with a provider that is experienced with building web stores and e-commerce sites, as there will be a higher chance that they will know what they are doing.

 

 

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Using Fiverr To Make Money: Part 3

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Using Fiverr To Make Money: Part 3


Previously, we have seen how it is possible to make money from Fiverr by selling your services. But there are other ways that you can profit from this unique freelancing site and this is by being a buyer. While making a profit buying things may not seem very obvious at first, there are actually some ways that you can make this happen. Let’s take a look at some of these ways:

 

  • Buying Traffic and Social Media Promotion

 

Let’s say you have a product or service that you are selling online and could use some traffic to get some exposure for it. There are many sellers who offer social media promotion on Fiverr, such as sending out Tweets or putting a link to your website on their Facebook fan page. Many of these people have tens of thousands of Twitter followers or Facebook fans, meaning that your message will be seen by a lot of people. However, it is still important that you check the reputation of the seller, just to make sure that their fans or followers are actually real people rather than bots. You can do this by checking their feedback and seeing what others have left as comments about the service that they offered. Still, for just $5, you are getting a lot of potential exposure and are not risking a lot of money if you don’t get the results that you were hoping for.

 

  • Outsourcing Services

 

While I have mentioned it in another post some time ago, I will say it once again: there is a lot of profit to be made from what is referred to as “services arbitrage”. What does it consist of? Quite simply, you would sell your services at another place, such as an internet marketing forum and then outsource it to people on Fiverr for a lower price. So let’s say that you get paid $7 to write a 600 word article based on an offer that you’ve made on an IM forum. You would then outsource that article creation to someone on Fiverr and have them write it for $5. You keep the $2 difference as a profit. Sure, the $2 doesn’t sound like much, however this can quickly add up. So if you are outsourcing 10 articles a day, this can generate a profit of $600 a month. Not bad, considering the fact that you could spend less than an hour a day managing this.

 

Here again, the trick is to make sure that whoever you are outsourcing the work to will do a quality job so that you can maintain your reputation as being a provider that offers great services to your client. Check the seller’s past feedback to see if it is good and give them a small assignment to begin with. If you notice that they do good work and follow your instructions well, you can then send them more regular work and you will have found a great partner that you can outsource your work to.

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Selling on eBay: Choosing a Good Drop Shipper: Part 1

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Selling on eBay: Choosing a Good Drop Shipper: Part 1


If you are going to be dropshipping and selling items on eBay, then you need to be really careful as to the dropshipper that you choose. Selecting the wrong one could rapidly ruin your reputation and cause untold problems. Even if the dropshipper that you are looking at claims to have the products that you want to sell to your buyers at great prices, there is still more that you need to do in order to be sure they will be able to deliver. Here are some tips to avoid any problems when dropshipping on eBay:

 

  • First, start out slowly

 

When they notice an opportunity to make money online by selling things or by any other means, a lot of people go all in from the very beginning. This might be good in some cases, but with eBay selling this is not the best idea that you could go with. Why is that? After all, isn’t it good to make as much money as fast as you can? You can always try, but if you later find out that you have chosen the wrong supplier for your products, then you have just created a big mess for yourself.

 

What is a better way to get started? Actually, it’s simple: first make a test order for yourself. Buy one of the products and have the dropshipper send it over to you. You will then be able to see whether you have received the right item in the right condition and whether you have received it within the specified time frame. If you want to be even safer and make sure that the supplier will perform just as well when shipping things to your clients, then you can always list just 1 or 2 items for sale and then see if your buyers have received the item and were satisfied with it. In this scenario, in the worst case you would simply refund your buyers if they did not receive the item as promised or if they didn’t get exactly what you put up for sale.

 

Once you have determined that the supplier for the goods that you are selling is reliable, you can then start doing business at full scale with them.

 

  • Try to find more than one dropshipper for your items

 

This will serve as a good backup in case one of your suppliers experiences problems or has run out of the items that you normally sell. It is much better to do business with more than one supplier, as your own business will not be disrupted too severely if you can’t use one of them anymore. Being in a situation where you have lost one of your suppliers and need to scramble to find another one is not good, as very often sellers fail to do their due diligence in this case and will choose a replacement without even bothering to check their reputation and whether they are any good.

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Affiliate Programs and CPA Networks: How to Recognize and Stay Away from Scammers

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Affiliate Programs and CPA Networks: How to Recognize and Stay Away from Scammers


Many internet marketers make their money by dealing with affiliate programs or with CPA networks that have various kinds of offers they can push in order to make money. Most of these companies are legitimate and will pay you the earnings that you have made on time, every single time. But there are a couple of bad players in the industry. Here are some ways to spot and avoid them:

  • Do some research first

Before even signing up for a network simply doing a Google search for their name can bring you a lot of information about the company. You will often find blog posts, forum posts and articles that mention them. Read these. See what other internet marketers are saying about them and look at whether the general opinion is positive or negative.

  • Be wary around “start ups” and smaller networks

If a company has not yet established their reputation in the industry, remember that things can go in two ways with them. Either they will grow to become a productive and successful network or they will fold. If it’s the second thing that happens, things are not likely to be pretty. There have been several cases of networks going under and skipping out on tens of thousands of dollars of payments to affiliates. The large majority involved CPA networks which were operating for less than a year.

  • Be careful around networks who seem to approve everyone

While there are some notable exceptions to this, such as Commission Junction and ClickBank, which are very reputable networks, as a general rule you should be quite wary around a network that seems to approve every publisher that applies without giving them a phone call or emailing them to ask them about their marketing methods. While you may think it is convenient, this can cause problems down the road, if large amounts of fraudsters manage to sign up and merchants start dropping the network.

  • Carefully check the terms of any offers that you run and ask questions if necessary

This is especially the case for “trial” or “membership” offers. While you may be offered a good amount for every sign up, some merchants have been known to use underhanded tactics if not enough of the sign ups that you refer have converted to full members on their end. Some may falsely accuse you of sending fraudulent leads or deliberately using bad quality traffic and refuse to pay you. For this reason, it is very important that you check the terms of the offer to see if the merchant has any special requirements with regards to the type of traffic you can send and its productivity.

  • Work with multiple networks and run different offers

It is not a good idea to focus all of your marketing efforts for the month on just one offer or on offers from only one network, no matter how profitable they may seem. Spread out your traffic around several different offers in the niche on different networks. That way, if there is any problem with one of them, you will still be getting paid by the others.

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Is Local Web Hosting a Good Idea?

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Is Local Web Hosting a Good Idea?


There are plenty of local business owners and internet entrepreneurs who are asking as to whether going with a local hosting company in their city is a good idea. One of the principal reasons as to why they are interested in using a local web host is to support the local economy and to support local small businesses like theirs. Certainly enough, no one could ever say that supporting a local business is a bad idea. But are web hosting solutions which are provided by small local companies really adequate for everyone’s needs?

Sometimes yes, sometimes no. Here are some possible drawbacks of using a small local hosting company for your website:

  • They haven’t established their reputation yet

Large, international hosting companies which do business with everyone and are not aimed at a particular city have usually been thoroughly reviewed and talked about on the internet. You will find reviews made both by webmasters who have simply hosted a website with them, to experts in the field of web hosting. This can be very helpful in making a determination as to whether a certain web host provides quality service or not. If you can’t find many reviews on the host you intend to use, it can be quite hard to make this decision.

  • Their support could be limited

Small companies often cannot afford to have staff members that are available 24 hours a day who can answer all of your questions and resolve problems, just like the bigger hosting companies. Remember, your website is not like a store, it never closes. Therefore, it needs to be up 24 hours a day and help should also be available 24 hours a day should it be needed to resolve any technical problems that cause your site to not function properly. This staff should also be truly able to fix problems, rather than just note down information and say that someone will get back to you the next day.

  • They may have limited resources

Smaller companies usually cannot afford to make large investments in order to have an entire data center filled with servers. Furthermore, they may not have the facilities to make daily backups, as well as have a contingency plan in place should there be a problem, such as a fire, natural disaster, or power failure.

So, who are local web hosting companies actually good for?

If you run a small website for your business and you don’t mainly depend on the site to conduct your operations, then you could go with a local hosting company if you believe that it is a better idea in your opinion. However, if you are running an e-commerce site that is the main source of revenue for your company, you are much better off using the services of a larger web hosting company which has shown that they have a good reputation in the marketplace and have a perfect record when it comes to reliability and support.

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Why Avoiding “Cheap” Hosts is a Good Idea

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Why Avoiding “Cheap” Hosts is a Good Idea


When searching for web hosting, you may have seen companies that offer you really inexpensive hosting, such as $2 a month for an unlimited plan without any commitment. Obviously, these prices are attractive, but there must be some catch, right? Well in many cases, these hosting companies are places that you should stay away from if you are serious about your online business. Here are some reasons as to why:

  • They are usually not real “web hosting companies”

What is meant by that is that they don’t have their own offices, staff, servers and connections. In most cases, these cheap hosting providers actually rent a server from another web host and then resell the space to their customers in an effort to make money. But what could be worse is simply one person buying a server and then plugging it into their internet connection at home. Obviously, don’t expect much in terms of reliability with that kind of arrangement.

  • They don’t provide good support

It would be very rare for such a company to give you 24/7 customer service and technical support. In most cases, the only way you have of getting in touch with them is by email or by opening up a support ticket on their website. It can take several hours, or even days for them to get back to you. Don’t assume that if they have a toll free number and claim that they offer “24/7 support” that they are actually a real hosting company with staff standing by to take your call. Any kid can get a toll free number and then just forward it to his cell phone. Many times, you will find that when you try calling them, no one is available and you are told to leave a message.

  • They haven’t built a reputation in the web hosting industry

These inexpensive hosts are usually “no name” companies that have not built a reputation and have not been reviewed by many customers. As such, you will have trouble actually trying to find out whether they offer good service or not. Buying hosting from a reputable company is the key when you want stable and secure hosting. Consider this: which one would be a better MP3 player? A real iPod, or some Chinese imitation that sells for $10? The same principle applies to web hosting as well. You are much better off sticking with the known companies and brands if you want decent service.

  • Security and reliability could be a further problem

Professional web hosting companies know how to keep their servers running in optimal condition and how to secure them from attacks by hackers, viruses and malware. A no-name hosting company might not. In fact, they may cut down costs by not even making any backups, so if data is lost due to a server malfunction or hacking, it could be gone forever unless you have made your own backup copy first.

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A Virtual Staff Can Propel You To Success – Part 4

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A Virtual Staff Can Propel You To Success – Part 4


We’ve taken a look at how useful having a virtual team of staff members can be for your online business. In theory, everything seems easy, as all you have to do is to find people who are capable of doing what you are looking for. In order for your business to run smoothly, there are a few last things you need to take into consideration. Remember, your reputation will largely depend on the quality of your workers, so these are things to take seriously.

Try Out Your Workers First

When you are recruiting new people, you need to assign them a small project for you to be able to see if their work is of good quality and whether they can deliver on what they promise. For example, if you need 100 articles written and have 5 people interested in doing the work, you will ask each of them to write 1 article. Then, you will split the project up and hire those that did the best job. So if you are left with 2 people who write really well, you will assign each of them 50 articles.

Avoid Getting Scammed

One mistake that people often make is to hire someone based only on work samples that they have provided. While they may be useful in guiding your choice, samples are definitely NOT the only thing you will want to consider. Think of it: anyone could grab someone else work and then claim it as their own. Another thing is all too common with article writers is people who can’t really write in decent English hire someone who can to write sample articles for them and then show it to their clients as examples of their own work. If you are not careful, you will soon realize the hard way that they actually have no clue as to how to write.

To avoid misunderstandings, be sure to tell the staff member exactly what needs to be done and by when you need the work completed. If you have found people on a forum or freelancing site, check their reputation, such as their feedback and the previous posts they made on the forum. If you see that all their posts are nothing but filler such as “Nice share” or “Yes, thanks for the info”, it is probable that they are just increasing their post count in the hopes of getting people to trust them.

Taking Things Further

One of the advantages of online business which I have repeated time and time again is that you have the potential to earn as much, or as little money as you want to. If you are satisfied with this making you only a few dollars a day, then that’s fine. But if you want to expand this into a full time business, it can be done as well. Some people have turned the ideas that I mentioned into an enterprise that earns in excess of six figures a year in profit. These people have started out in exactly the same way than you. All you need to expand is to get more staff and more customers who will pay for your services. If you manage the operation properly, you can definitely turn this into a great money earner.

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