When you are promoting any type of product or service online, advertising is obviously a must. After all, you need to get people to your offer if you want to see profits accumulating in your account. With so many ways to advertise online out there, it is normal to sometimes get lost and confused as to which method you should truly implement.
Many people also ask which one is the “best” method to advertise on the internet. In reality, there is no clear winner out there. Each method has its own unique advantages and drawbacks. So it truly is in your best interest to learn about all the advertising methods out there and to pick one that you will find the most appropriate. Remember that knowledge is power! Let’s take a look at some of these methods:
This consists of uploading short videos to popular video sharing sites such as YouTube and including your website’s URL in the video itself or in the description. Its main advantage is that it is free, it costs nothing for you to upload your video. You also have the potential of receiving thousands of views to your video, as sites such as YouTube have a very large user base and receive millions of hits from around the world every day.
When creating your video, don’t make it look too much like an advertisement. People watch online videos for two main reasons: to be entertained or to acquire information/knowledge. Very few people will want to watch commercials.
There are two main types of videos you can create: either a review of a specific product that you are promoting or an informational video related to your niche.
A review will basically consist of someone talking about how the product that you are promoting works and why the viewer needs it. You can either record it yourself, or outsource it and have someone else record themselves doing a video review of it.
An informational video will not be based directly on the product that you are promoting, but will rather give some general advice related to your niche. For example, if you are promoting a dog training guide on Clickbank, you might want to make a video of yourself teaching a dog on how to be obedient. You could also include a short mention at the end of the products that you would recommend for someone to use in order to train their dog.
Remember to make the videos as interesting and captivating for the viewers as possible. This will help your video become more popular and will also increase the clickthroughs to your affiliate link significantly. Success with video marketing is a gradual thing. You would need to hone your skills by uploading a few videos and see what works best for you. Don’t just post up a video on YouTube and expect thousands of visitors to come flocking to your site overnight, because chances are it simply won’t happen that way.