While article marketing is an effective way to promote various offers or products online, some people seem to have a bit of trouble cranking out enough articles for their efforts to be effective. Here are some more tips to make the whole thing go easier for you and which just may increase your revenue.

Do your research quickly.

Some articles will require that you do a fair amount of research before you are able to create some usable content. That’s a known fact. However, you must be able to complete that research rather quickly. After all, you are not writing a high school essay here where you have 2 weeks to write 1000 words.

When you do your research, open up multiple tabs in your browser that contain information that is related to your niche. See if they contain useful things that you can use in your article. Close those that don’t. Then, start writing right away. A lot of marketers spend too much time simply reading the information and thinking about whether they should include that in their articles.

Improve your typing speed.

Some of us can easily crank out 60 words per minute. Others type with one finger and it takes them an hour just to write one paragraph. Not much to say here except that you will need to practice your typing in order to be able to type faster. The more you practice, the better you will get at it, that’s pretty much guaranteed.

You can also consider using voice recognition software, like Dragon Naturally Speaking. This software will basically write everything that you are saying for you. If you aren’t too fast of a typist, this could be a viable solution for you.

Consider outsourcing part of your work.

If you simply have too many articles that you need to write, why not outsource some of your writing to a third party? There are many places where you can find a freelancer willing to do some of the work for you, such as internet marketing forums and freelancing sites. Getting quality articles done is not that expensive. In fact, you can easily find people who would be willing to create a 500 word article for around $5. Remember that you get what you pay for, however. So don’t necessarily go with whoever is offering the cheapest writing service, but rather with a writer that is capable of following your instructions and writing in proper English.

Practice makes perfect.

This applies in many areas of life, not just article writing. So remember, the more articles you write on any given niche, the more proficient you will get in it and the faster you will be able to crank out that content. Writing your articles faster means more money in your pocket, as you will have more opportunities to get traffic due to the fact that you have posted more articles, plus you can also focus on growing and improving your business more rather than be always busy writing marketing materials.

A great number of people are seeking to become internet marketers these days. This is no surprise in itself, given that the internet offers a lot of opportunities for anyone wishing to make money. Furthermore, many are attracted to the world of online business due to the income opportunities that it presents as well as the potential of being your own boss. But do YOU have what it takes to be an internet marketer? There are some qualities and skills that an internet marketer needs to possess in order to succeed. Here are a few of them:

The ability to work independently.

When you run an online business, no one is constantly breathing down your neck to make sure that you are actually working instead of just goofing off and wasting time. For many, this is a good thing. But for some, it can present a challenge in itself. You will need to be motivated to do the work that needs to get done in order to get your business operating even if no one is “forcing” you to do anything.

The willingness to learn… on your own.

To my knowledge, there are only a few internet marketing courses taught in universities. And based on what I have seen, they are usually not worth the money, as all the information given in them can be found online either for free or for far less money.

It comes down to the fact that you need to be able to not only work, but also learn independently. You will have to locate the information you want online, analyze it and take action on it. As the world of internet marketing is constantly evolving, you will always need to be ahead on new developments and do research on new ways to make money. This means devoting some time to continued learning.

The ability to plan and organize things efficiently.

Any successful internet marketer will tell you that the key to earning a lot of money online is having multiple sources of income. The advantages of this are quite obvious, even to someone with no experience in online business: if one of your sources of income dries up for whatever reason, you always have other ones that you can fall back on and scale up. This means that you would probably be operating several websites, dealing with various vendors and service providers, have accounts at multiple affiliate networks, etc.

If you want your business to work well, all of this will have to be neatly organized. You will have to make decisions as to which projects you want to work on, which affiliate offers you will promote this week, which tools and services you will need to accomplish your goals, etc. Needless to say, if you don’t even remember which sites you own or where you are running your ad campaigns, things won’t work out too well for you.

For those of you who have thought about being an online freelance writer, here is some information that will help you out on your new journey to making money by writing content on the internet. Being a freelance writer in the online world is not as difficult as it may seem in the first place. In most cases, you won’t need to have much literary talent. After all, most online writing jobs involve writing information and advertising, rather than works of fiction. Therefore, you won’t need experience in writing epic novels that have won awards for best literary work of the century.

But there are a few things that you will need. One of them is a capacity to learn quickly. When you freelance online, you will be writing about various different topics. Sure, you could be an expert in one or two of them, but it’s going to be quite hard to only get work related to things that you are knowledgeable about. When you write about things that you’re not very familiar with, you are going to need to do some research on the topic quickly. This isn’t like in high school where you get two weeks to turn in your research paper. You will need to be able to find the necessary information that you need online and use it to write the article. For example, you may need to write a review about a certain model or cell phone or car. This would involve finding the specifications and details on the subject, as well as looking up online comments to see what other people are saying about it.

This is why it is always a good idea to keep yourself on top of the news and what goes on in different industries. That way, you would be better prepared and already have some information about your disposal if you are asked to write about, say a new social networking site that has become very popular, or a revolutionary new mobile device that is changing the world of communication.

As a freelance writer, you need to be reliable and be able to meet deadlines. You also need to pay attention to client instructions in order to make sure that your work will reflect what the client wanted. By doing quality work and delivering it on time, you will be very likely to get regular clients which can be quite profitable for you.

Another thing that you must have is the ability to work fast. Especially when you are just starting out, most article writing jobs will only pay you from $5 to $10 per 500 word article. Now if it takes you all day just to produce one article, it will not be a very lucrative activity for you. Learn to optimize your research to be able to get the info that you need quicker and also be able to rapidly write down what you are thinking about.

When looking for a way to advertise some CPA offers online, you may have come across providers which offer cheap traffic coming from popup, popunder and intersitial (your page is displayed while another page is loading) ads. By browsing the internet, you may have seen these ads yourself. They are especially popular on sites which offer downloads, flash games, video sharing or picture uploading. As an internet marketer, the main question that might come to your mind is: does the traffic coming from these ads have the potential to earn me money?

The short answer is yes. However, you need to be aware of a few things before you run a campaign with traffic coming from these ad sources. Here are a few things that you need to consider:

The offer type that you should promote:

People who will be viewing these ads will NOT usually be in buying mode. That is, they will not be shopping for a product to buy. This is due to the fact that most of these ads are served on sites which primarily provide entertainment and distractions to the viewers. Therefore, promoting any offer which requires the buyer to use their credit card (even for a completely free trial) or to buy anything will usually give you poor results. So poor, that you have better odds of winning $50 in a scratch-off ticket than getting a conversion.

They work best with CPA offers that require very little action from the viewer. Email submit offers are pretty much the best thing to use them with. Even though they pay quite little (between $1 and $1.50 per lead usually), the traffic is very inexpensive and this makes it possible to turn a profit if you do it the right way.

Catching the users attention:

If you link directly to the offer, you will get poor results. The user will probably just get annoyed and ignore your ad or just close it. Therefore, you need to build a simple landing page that includes elements designed to get their attention to your ad and make them take the necessary action, which is clicking through to the offer and entering their email address.

There are various ways to do this. The first one would be to include a simple Javascript code that will make a dialog box appear (similar to a Windows error message). The dialog box can say “You have been selected to get [whatever your CPA offer is giving] for FREE! Only your email address is required to claim your gift!” Another tactic that you can try using is making use of an audio recording that tells the user they have been selected to receive a prize and they should enter their email address on the next page to claim it.

Don’t be afraid to experiment and try various things to get conversions. Remember, the traffic is quite cheap (you can get 1000 US visitors for less than $2 on some sites) so even if 1 out of every 200 people that see your ad actually do the email submit, you will still come out ahead.

Unfortunately some of the best ways to place affiliate links involve black hat methods, we will cover one of these methods but are mostly interested in how to place you links using all white hat methods (the two in this article are enough to build a successful affiliate career that is completely white hat).

Linking in eBooks

It is no secret that people on the internet love ebooks, however most beginning internet marketers become suspicious after their first few “Sell this ebook on forums” ebooks that they purchase.  Avoid and reshape this mentality by creating (or buying the rights for) ebooks and giving them away for free, now this activity might seem counterintuitive “How can I make money by giving stuff away?” but it is truly ingenious. What you are looking to do is create an ebook about how to make money online using different products, explain the overwhelmingly positive benefits of each of these products and each time you mention the product place it as a hyperlink with your affiliate link as the target.  You can use this technique with all sorts of different niches and some say targeting niches that are not internet marketing are more profitable because people tend to not be expecting affiliate links (did you know the average person does not know that there is any such thing as an affiliate link?).

Article Marketing

This technique will again be focusing on giving people free content and sneaking in your affiliate links. While article marketing can be sort of a shot in the dark, it is a nice way to put some of you links out on the internet and never have to think about them again. Your goal in article marketing is the same as with writing an ebook, provide quality content and advice that causes the user to realize they really need the products in the book, then put your affiliate links and the targets for the product hyperlinks. Article marketing is a much faster way to get your affiliate links out to the world.

Craigslist

This one is definitely blackhat, so only read ahead if you have no problems scamming ordinary everyday people out of their money.  One of the best ways to work affiliate links into craigslist is in the jobs section, when searching for jobs people are nearly as desperate as ever and will go to great lengths to get a job. Another excellent way is in the for sale section, you can actually get away with posting straight affiliate links to Amazon and surprisingly people will purchase through your link! Again, these methods are blackhat and can get you flagged on craigslist.

That’s all there is to it, it takes a little bit of work and patience once you have the links placed, but the internet is a big place and over time you will start seeing sales rolling in via your affiliate links.

Image Source: Bill Board Mama

Are you pushing CPA offers? Have you ever wondered who are the merchants behind many of the rebill/trial offers? Some of you imagine them being some large corporation, with hundreds of staff members and an owning an entire skyscraper in downtown New York. Nothing could be further from the truth. In many cases, these companies are owned by one main owner or a few people. They may also employ a handful of employees. But that’s it. How do they make money? And HOW could you become a merchant, rather than a publisher of CPA offers?

I will explain it to you in a simplified way. But a BIG word of caution here. This is not for the lazy. It demands some hard work and a lot of entrepreneurship. If all you want to do is whip together a web page with some nice graphics and call it a day, it is not for you.

What do you need? First: a product.

The product doesn’t need to be an advanced revolutionary breakthrough that will marvel people for generations to come. Nope, it can be something very simple actually.

There are 2 categories of products that you can base your business on: digital products (most commonly the “make money online” niche) and physical products (usually “health products” niche).

If you go with the digital products, what you have to offer is simple. A series of guides related to your “make money online” idea, i.e. earn with Google, earn with eBay, earn with Amazon, earn by being a freelance writer/online photographer/ etc. or a more general “start an online business” which explores various possibilities to earn money online.

The main guides don’t have to be groundbreaking and revolutionary. All of the information on how to earn money with various methods is freely available online. But you will also need to provide some content that will make the users want to keep their membership active month by month. This includes updates, new methods that are added, or services such as affiliate tracking services, PPC tools, etc.

If you go with providing a physical product, think of filling a need. People want to: lose weight, get rid of acne, whiten their teeth, etc. Now you don’t have to spend millions of dollars researching, developing and testing a product. Here’s some news for you in case you missed it: all of these health products sold through CPA offers are no better than generic stuff you would find in a natural products store or your local pharmacy. The rest is just hype. The “super results” and “great benefits” are based on anecdotal evidence at best, pseudoscience at worst.

What you need is to find a supplier which can provide you with the product related to your niche and simply apply your branding label to the packaging, and then send it out to the end customer. You start by offering a free trial, and if the user didn’t cancel, they get a monthly shipment of the product. Your profit margin will be quite high, since these products can be purchased in bulk very cheaply.

Many of you are wondering if there is a quick and easy way to earn some cash online that doesn’t require much technical skills and lets you get paid very rapidly. If this interests you, keep reading. Sure, working with affiliate networks and CPA offers can be very rewarding. Some may even say that this is what internet marketing is “truly about”. But there are some other ways to make some cash online.

You probably know that you can freelance and offer some services to webmasters and fellow marketers. These include things such as logo design, article marketing, web design, etc. Now this is all fine. But there are a few drawbacks. First, these take time to do. Second, you would need to actually have the skills required to complete the client’s project.

But in comes the concept of arbitrage. It is a concept that has existed since antiquity and simply means profiting form price differences between two markets. Basically: buy low, sell high. You get clients to pay you an amount of money for a project. You then outsource it to workers and pay them less than what you get paid. So if your client pays you $100 to create a basic website for their company, you hire a web designer that can do it for say $70 and pocket the difference. Nothing complicated, your job simply consists of finding clients and maintaining a team of freelancers who can do the job at competitive rates.

Now where do you find the workers? There are plenty of places that you can look at. There are several internet marketing forums such as Digital Point where you can get people to do various tasks at inexpensive rates. Microworkers is a freelancing site where you can find the same. And for really small projects, such as article writing, try Fiverr. All workers there can charge only $5 per task.

What about the clients? Now, hey! Wait a minute… Won’t they simply go directly to the source and get workers who can do the project for cheap? The thing is, not all people are involved in the whole internet marketing scene. Many do not know where to find low-cost workers to perform the tasks. Some may prefer to deal only with local businesses. The best channels to advertise your services would be online classifieds sites, such as Craigslist, Kijiji, Backpage and Gumtree. If you are doing web design for businesses, you can also try some offline methods, such as advertising in classified ads or send out fliers.

Remember to tweak and adjust this method to your unique needs and tastes. Start out small, create relationships with your workers, create regular clients and build a reputation for yourself. Some people have built seven figure businesses by doing pretty much what was described in this post. With some dedication and entrepreneurship on your part, you can turn this into a full time business if you wanted to.

There is a great amount of CPA offers that you can run and promote in various ways. While most marketers either embed these offers on an existing site or use various advertising methods to draw traffic directly to the offer itself (such as PPC, media buying, etc.), there is another way that you can make profits from a certain type of CPA offers.

Let’s face it, getting people to sign up for an offer that you are running is not easy. Even if it involves only filling out a few fields or downloading something without having to give a credit card number, the majority of people will simply balk from completing the offer. But what if there was a way to reward people for doing so? This is the basic concept behind incentive offers. You give people a reward for doing the offer.

Before get started, you need to be aware of a few things. Most CPA offers found on the networks today do NOT allow incentives. While you may think that you can do whatever you want with the users on your site, the merchants hat pay the networks to run their offer think a bit differently. If you give a user a reward for completing an offer, chances are they will do so solely out of interest for the reward and not for the offer itself. This means that the lead collected will have a lot less value for the merchant. And incentive sites are often targeted by cheaters. These people will stop at nothing in order to get free stuff and will often engage in fraudulent behavior such as creating multiple accounts and signing up for offers many times over, filling out offers with fabricated information or even going as far as using stolen payment information for orders that require a credit card.

But there are still plenty of offers that you can find which allow incentives. One of the most common way to profit from them is to build what is called a freebie site. Simply put, you reward your users by giving them something for free once they have completed the right amount of offers. This can be anything ranging from gift cards that can be used at online merchants to physical items such as MP3 players and video games. For freebies that are of high value, you can require that the user refer a few friends to the site that will also need to complete a minimum amount of offers in order for them to get credit.

How do you set up such a site? First you need to develop a plan and determine which offers you will run and which freebies you will give out. When starting, it is best to select a low-value item such as gift cards of around $20 – $25. Then calculate how many offers the user will need to complete in order to cover the value of the offer and allow a profit for you. You would then design your site and include a freebie site script which will automatically detect when a user completed an offer and keep track of your members for you.

There are many different types of CPA offers available for you to run and promote. There are also various different methods that can be deployed in order to take profit from these offers. One thing that many marketers notice is that it can often be hard to get people to fill out a CPA offer, even if it is one that doesn’t require a credit card number to be entered by the user. In order to overcome this, it is possible on some offers to give the user something in exchange for filling out the offer. These are called incentive or incentivizable CPA offers.

There are a few things that you should know about incentivizing. First off, not all offers allow you to give incentives to the user in order to complete them. Second, the payment for incentive offers will usually be lower than for regular offers. Wondering why that is? From the merchants point of view, the quality of the traffic will be lower if an incentive is given to the user. This is because the user’s motivation in order to complete the offer will not be based on their interest for the offer itself, but rather to collect the reward that is given in exchange for them completing it. Think of it this way, if you walk around the street asking people to complete a survey without giving anything in exchange, most people will refuse. But let’s say that you promised them $5 in exchange for completing the survey… Things will change and more people will be willing to do it. But they are doing it not out of interest for your survey or because they are interested in its topic. They simply want to get the reward. And this motivation for the reward can sometimes cause people to just give random answers or not to think much before giving one.

A CPA gateway is a tool that is used as “content protection” on a website. Let’s say you have a website that hosts videos or some downloadable material. You can install a CPA gateway that would require the user to complete a CPA offer before they would be able to access the content. A gateway script is set up to receive confirmation once the user has completed the offer and therefore allows them to proceed to your content. It will also determine the location of the user and present them with CPA offers that can be completed in the user’s country.

Two good CPA networks that give incentive offers almost exclusively and have a built-in gateway which can be deployed on your site are CPA Lead and Adscend Media. In order to set up the gateway on your site all you would have to do is to copy and paste a few lines of text into the code of the pages on your site that you want it to appear on. No complicated installation or scripting knowledge required.

Let’s face it, there are literally thousands of ways to earn money online. While a lot of us will want to make a decent amount every month by means such as CPA networks, affiliate programs, etc., what about someone who is just starting out and wants to build a bit of capital to spend on their online business. Or someone who just wants to earn a few dollars each day, without going complicated work such as setting up websites, advertising campaigns, signing up for affiliate networks, etc. Here are a few basic ways to earn money online. While some people have made a living out of these methods, they aren’t exactly things that will make you five figures each month. Just some extra cash.

Freelancing:

By far, one of the most popular methods of earning money online. You basically provide your services and skills to others, in exchange for payment. What you can do will largely depend on your skills: writing articles, making blog or forum posts, designing web sites, creating logos and graphics, etc. Many internet marketers, especially those who run many websites, often outsource certain tasks (like graphic design and article writing) in order to save time. Where do you find work? Here are some places to start:

Fiverr (www.fiverr.com). A simple freelancing site, where you post up small jobs, called gigs, that you are willing to do for $5. The jobs that people do on this site are varied, and include things such as writing articles, doing a video review of a product, transcribing audio, and many other things that you can easily do in a few minutes.

Amazon Mechanical Turk (www.mturk.com) Once again, you will be doing simple tasks in exchange for payment. However, the tasks on this site will likely be much shorter and more repetitive than on Fiverr and will include things such as: gathering information online, categorizing pictures, etc. The pay for each task accomplished is usually a few cents, but the tasks seldom take more than a few minutes to complete. While you probably won’t make much, some people have managed to make close to minimum wage on it.

There are of course some other freelancing sites online. These tend to be a bit more “formal” and require you to create a profile detailing your skills, experience, a portfolio of some samples of your work, etc. The way they work is similar to this: client posts project, workers place bids, client selects one or more workers to complete the task. While it may take some time for you to find projects to work on, you could earn a decent amount depending on what services you offer. Some examples of freelancing sites are Guru (www.guru.com), RentACoder (www.rentacoder.com) and oDesk (www.odesk.com). A good thing about freelancing sites in general, is that if you are reliable and produce good quality work, clients will often hire you for regular projects, which means that you would spend more time working and earning money, rather than scouring the internet for work to do.

Social media sites like Twitter and Facebook have become an important part of any online marketing strategy.It can be tough to run an effective social media marketing campaign, but if you keep some simple things in mind, you can succeed with social media.

Username

Try to use the same username across all the sites you sign up for. If your Facebook friends see your username pop up on Twitter, they’ll follow you, and if your Twitter followers see your Facebook page, they’ll friend you. Being consistent about your username makes it very easy for other people to figure out who you are quickly. If you can’t get the same exact username on all of the sites you use, try to pick something very similar. The easier it is for people to figure out who you are, the more attention you’ll get in the long run.

Picture

Every social media site lets you upload a picture to use as your icon. A lot of people will tell you to use a professional looking head shot of yourself, but that’s not necessarily the right choice. The picture you use is going to depend on the niche you’re marketing to. Sure, sometimes the professional head shot will be the right choice, but if you’re running a website about TV shows, and you’re using your social media accounts to promote it, you might want to use something TV related as your icon instead. The one thing to keep in mind when picking your icon is that it be memorable. Whether it’s a head shot or not, your friends and followers should be able to identify you by your icon easily.

Profile

Take the time to fill out your profile completely. The more information you include, the better off you’ll be. People use social media to have a social interaction with other users, and the more you tell them about yourself, the more likely they are to feel like they’re getting that interaction from you.

There’s a lot to learn about social media, but if you keep these things in mind, you’ll be off to a good start. You can’t build a strong social media marketing campaign without taking the right steps when setting up your accounts. Keep that in mind, and you’ll succeed with social media.

Affiliate marketing is something we talk about quite a bit here, but one area we don’t always touch on enough is creating your own products. We have talked about it a bit, but I haven’t touched on one very valuable area of affiliate marketing — creating an incentive for your affiliates to try and sell your product.

Below are four rock solid ways for you to help your affiliates to sell your product and to make it easier on them.

Create Banners For Them
One of the easiest things you can do is create banners and graphics for your affiliates to display. It saves them time and money creating them banners for themselves to sell YOUR product, and it will keep your branding and identity of your product consistent.

Give Away a Prize
At launch, giving away a high valued prize can be a great incentive for people to work hard and sell your product. For example, a lot of affiliates give away a MacBook Pro or Apple iPad to the top selling affiliate after so many weeks or months. Nothing gives more incentive than cool gadgets and cold hard cash.

Make it Easy
Create a great product that people want to use. Don’t take shortcuts on your landing page design and make sure your sales copywriting is rock solid. Having a good product and a good website and layout is essential in getting affiliates in the first place. Every time I sign up for an affiliate program or to sell someone’s product, I go to their product page to see 1) Does the product fit my niche? 2) How well is the website laid out? 3) What is the sales copywriting look like? 4) Is the site easy to use, uncluttered and is it easy to find the “order” page (the most essential page!)? Create a good product and great site and you will be very successful if you take care of your affiliates.

Have a High Payout
Do not be cheap when it comes to payouts, because people love making money. If they are going to go through a ton of effort for your product, they better have a great reason why — money. If your product is $30, you should think of $15 as the minimum and $20 as a number down the road potentially. Why? The more people selling your product the more products you will sell, so you will try and make it up in mass sales.

When you finally start getting a list together of perspective people interested in what you are doing, you need to give them something.

Once they are opted in – giving them a free gift such as an audio book, ebook, video series, or access to premium content (limited of course) gives them an incentive to stay tuned to what you are doing next.

For example, in order to get people to opt in you could offer a free 10 step guide to starting your own internet business (if that is your niche) to get them to sign up to your newsletter.

Once there, that is when you start giving them away information for free. Don’t simply spam them with links to affiliate products. Create value for them.

If you are trying to sell a video series on outsourcing, a great lead in to that would be a video of yourself giving a quick overview of what the program offers, how much it costs, and some great things they will learn from doing it. Even give away the first 5 minutes of the first video for free.

Giving free content without commitment from the buyer is a great way to build social proof and trust. You can show them the quality of the offering without them having to worry before buying it what the content will be like.

There are many times I am interested in a video series or ebook but without a sample I will not purchase it — simply because I haven’t had a chance to see the quality. So give a sample in the email and let the people know what they are going to be getting into (in a great way).

Another thing is to space your affiliate or selling emails out. Maybe once every two to three times you email is a good idea to try (test it out to see how your list responds). That way, it doesn’t feel like you are trying to consistently push an idea or product on them, something that will deteriorate your relationship with them and cause them to be skeptical of your intentions.

In conclusion, provide value and gifts to your followers without asking for much in return. Give away plans, ideas, short ebooks, and videos. Without expectations. Create value for them, build trust, and when you finally decide to sell to them, you might just find they are more receptive to your offering.

Video can be a great way to enhance your blog or product because it helps put a face or voice onto the voice that normally just shows through the text. Video can be a very engaging way to interact with your audience, and when done right, video can make or break a website.

Using effective and well designed video is extremely important. If you are going to be recording it via your webcam, make sure your background is uncluttered and that you proper lighting. I would suggest putting a table or desk lamp to the side of your monitor if that is the case, to make sure you are getting proper lighting on your face. It will make a world of difference.

Promote New Products
One use of video can be to promote new products you are launching. For example, you could create a video tour of a new product you are launching, you could show the user interface, some of the content, and give a brief overview of what the product does and how it will help people. This is an effective way to explain the goal of your product and to try and convert leery buyers who may be a bit skeptical at first.

Promote Your Website
Video can be used to promote your website as well. If you created a video every time you posted new content to your blog, you could include the video and the transcript of the video in one post. By posting it to YouTube, Vimeo, and other video sharing sites you can then try to capitalize on click throughs from the video to your blog or product page. It also creates a way for people who may not want to read the entire post to receive your content, for example while they are cleaning their apartment they could have your video on and still be benefiting from your expertise.

Teach Something
Using your videos to teach people sometime specific can be a great way to set yourself up as an expert on a certain subject. For example if you are a WordPress guru it might be beneficial for you to create 3-4 minute videos and post them to YouTube with a link back to your website where you do consulting. You can teach people very basic things such as installing WordPress, modifying themes, etc. You then upsell them when they want to find an expert on WordPress, they think of your videos and your offering. It is a great way to establish credibility with potential clients.