Tag Archive | "Motivation"

Tips for Online Entrepreneurs: Part 2

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Tips for Online Entrepreneurs: Part 2

We’ve seen two good tips to help build a good online business yesterday. There are more that you can use. These are all strategies that are used by some of the most successful names in online business. They aren’t specific to a particular subset of online business, so you can use them whether you own content websites, are selling items on eBay, are an affiliate, etc.

  • Do everything possible to work smarter and not harder

In the online world, most businesses don’t demand “hard” work in the sense that you would constantly need to solve complex problems. However, in many cases it is simply a large quantity of seemingly very simple work that keeps people from achieving their goals. For example, if you’re promoting a dozen different affiliate offers using different advertising channels, you may need to build over 30 separate landing pages for them, complete with graphics, unique text content and other elements. Not particularly difficult, but can become quite tedious. A lot of people lose their motivation if they spend hours performing the same tasks over and over.

The solution to this is actually quite simple. First, find and use any tools that you can use to automate processes in your business. There are scripts, programs, apps, etc. which can save you a lot of time and reduce the amount of tedious work you need to do. For example, there are programs which can submit articles to directories automatically.

You may also want to outsource some parts of your business to others, such as content creation, graphic design, etc. This may reduce your profits, however the time that you gain will keep your more motivated and can be used to search for more business opportunities, thus making you more money in the long run.

  • Keep track of how your different businesses are doing

If you own several online businesses that are in different niches, you should ensure that you’re keeping an eye on all of them. This will allow you to constantly monitor your performance and make adjustments if necessary, even for businesses that run on “autopilot”.

  • Keep up new developments

There are two kinds of developments that you should keep up with: those that are related to online marketing in general and those which are more specific to your niche of products or to the type of business that you run.

Be sure to read any emails that you get from partners, such as affiliate programs. They may contain important information about upcoming changes that could have an effect on how you earn online. Read some posts on online marketing forums. Also, check out websites which specialize in aggregating news related to online business. You don’t have to spend too much time on this, just a few minutes a day to scan the headlines or new posts, then take a bit of time to read something that you find interesting.

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Profiting From Incentive Offers – Using a Gateway

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Profiting From Incentive Offers – Using a Gateway

There are many different types of CPA offers available for you to run and promote. There are also various different methods that can be deployed in order to take profit from these offers. One thing that many marketers notice is that it can often be hard to get people to fill out a CPA offer, even if it is one that doesn’t require a credit card number to be entered by the user. In order to overcome this, it is possible on some offers to give the user something in exchange for filling out the offer. These are called incentive or incentivizable CPA offers.

There are a few things that you should know about incentivizing. First off, not all offers allow you to give incentives to the user in order to complete them. Second, the payment for incentive offers will usually be lower than for regular offers. Wondering why that is? From the merchants point of view, the quality of the traffic will be lower if an incentive is given to the user. This is because the user’s motivation in order to complete the offer will not be based on their interest for the offer itself, but rather to collect the reward that is given in exchange for them completing it. Think of it this way, if you walk around the street asking people to complete a survey without giving anything in exchange, most people will refuse. But let’s say that you promised them $5 in exchange for completing the survey… Things will change and more people will be willing to do it. But they are doing it not out of interest for your survey or because they are interested in its topic. They simply want to get the reward. And this motivation for the reward can sometimes cause people to just give random answers or not to think much before giving one.

A CPA gateway is a tool that is used as “content protection” on a website. Let’s say you have a website that hosts videos or some downloadable material. You can install a CPA gateway that would require the user to complete a CPA offer before they would be able to access the content. A gateway script is set up to receive confirmation once the user has completed the offer and therefore allows them to proceed to your content. It will also determine the location of the user and present them with CPA offers that can be completed in the user’s country.

Two good CPA networks that give incentive offers almost exclusively and have a built-in gateway which can be deployed on your site are CPA Lead and Adscend Media. In order to set up the gateway on your site all you would have to do is to copy and paste a few lines of text into the code of the pages on your site that you want it to appear on. No complicated installation or scripting knowledge required.

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Get that Product Out the Door

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Get that Product Out the Door

One of the hardest parts of producing content online is because you are doing it for yourself. If you aren’t working for a customer then your motivation is sometimes less than optimal. However, there are some ways to just ship your product when you are doing it on your own, here’s how.

Set a deadline
One of the easiest ways to get nothing done is to not set deadlines. Deadlines hold you accountable, especially when it is just you doing the work. If you have no other people motivating you it is so easy to push deadlines farther and farther back and never get it done.

Be a rock on your deadlines and do not allow yourself to push them back, ever. Set them realistically and then make sure you plan accordingly to reach them. Work 2 hours per day until the project is finished.

Time Yourself
Set the kitchen timer or your timer on your cellphone. Make yourself work in 30 minute increments (or longer, depending on what you are doing or how much effort is involved).
This is one of the best ways I have found to crank articles out in a pinch or to just get something done I have been needing to do.

Don’t set unrealistic goals, like the deadlines above, but if you know it takes you 30 minutes to do something, set the timer for 27 and push yourself to get it done. Take a break, if needed and then move on to the next thing.

Ship Revisions
Don’t be afraid to make revisions on products so that you can get them out the door faster. If you launch a website incomplete that is OK. Just make sure you keep working on it and let your customers and visitors know that there are some parts of the site that haven’t launched yet. For some of my other projects I am constantly rewriting and adding features. Ship revisions, so you don’t have to try and be a perfectionist.

If you really want to push yourself, start marketing beforehand that you will be launching on “x” date. That way you can start building buzz for your project and it will allow you do some preorders or whatever you want.

Market beforehand, but don’t let it kill your productivity on the actual creation of the product.

Good luck, try some of these things out today, you might be surprised at what you get done.

Photo Credit: NIOSH

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