Tag Archive | "google search"

Google May Still be on Top – But Don’t Forget Bing

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Google May Still be on Top – But Don’t Forget Bing


Everyone that has used a computer in the last decade will have heard of Google search. There are many articles talking about how Google is number one in the search market and how it’s expected to keep it’s place as King of Search for a long, long time. Obviously, any potential competitors will be facing an uphill battle if they want to create a better search engine than them. Many online marketers and business owners believe that if you want to be successful online, you need to optimize everything about your site so that it’s easy to find on Google. While this is definitely true, one fact that is often overlooked, even by some of the SEO experts, is that Google isn’t the only game in town.

 

There have been some market share numbers released a few weeks ago by Compete and comScore. Google may be popular in search, but what may be surprising to some is that it doesn’t have 99% of the search market cornered as many would want you to think. In fact, Google has approximately 67% of search market share. The rest is spread mainly among Yahoo! And Bing.

 

Yahoo has experienced many problems recently in keeping it’s search engine attractive to web surfers and the recent studies show that their market share dropped to around 14% of all search queries. Bing, on the other hand is growing and is getting more use as of the last months. In fact, 20% of all web searches are now being done on Bing.

 

What does this mean to you, as an online marketer? First, you need to accept the fact that not everyone will be using Google when they perform queries online. The reasons for this are too many to name here and are themselves open to debate and speculation. But the fact remains: Bing can bring you the targeted traffic that you’re looking for on your website. Less than Google, sure, but at approximately 20% of all web searches, it can still deliver a good chunk to you if you know how to take full advantage of it.

 

One thing that you can do is learn more about SEO and specifically how it relates to Bing. While the basic principles are essentially the same, there are certain on and off site factors that you can tinker around with that will help you get better SERPs on Bing, without compromising your current position on Google. In fact, it has been shown that getting your site to move up in Bing’s rankings can often be a lot simpler than on Google.

 

We all know that Bing isn’t too likely to take away a large portion of Google’s market share anytime soon. But with 20% of all searches and growing, it remains a big player in the online world and should not be ignored by marketers that are trying to get the most traffic possible from search engines.

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Is Google Secure Search Bad for Marketers?

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Is Google Secure Search Bad for Marketers?


Google secure search isn’t really that new. It was unveiled in November 2011 as a feature of the ever popular search engine. What it does according to Google is to help protect online privacy during searches, as the data stream is encrypted between the users computer and Google’s servers. This ensures that nobody else can see the keywords being searched for.

 

While this may be good for some security conscious individuals, for marketers it may not be the best thing to happen. There is one major issue with Google secure search: when a user performs a query on the search engine, the keywords that were used to find a website are no longer visible in Google Analytics, which is the world’s most popular online analytics program. This has left many SEO experts and independent marketers frustrated. Knowing which keywords drive traffic to your website is one of the best ways of knowing which changes you can make to your website in terms of SEO. When a user makes use of the secure search feature of Google, the data will simply show up as not available.

 

One of the comforts that marketers and webmasters have for now is the fact that Google secure search is still used in a minority of all search queries. Currently, it represents about 25% of all the search volume on Google. But what worries many is that this number may rise in the future.

 

The reasons as to why Google is hiding keyword information for organic searches is not yet known, which has many speculating and wondering as to why that is. It is probably not there for technical reasons, as advertisers who use the Google Adwords platforms still have access to information about which keywords have led a particular user to their website. There is also discussion as to whether this will finally change and Google will un cloak search data even for organic searches.

 

According to a few online marketing and SEO experts, there are some ways around the problem. One of the solutions is to look at which pages are getting the most traffic and then checking to see which keywords that page has been optimized for. This can give a website owner a general idea of which of their keywords are pulling in the bigger amount of visitors to their website.

 

One important lessons that online marketers can learn from all of this is that search engines can and will change how they do things in the future. And these changes may not always have the needs of marketers as a priority. Therefore, it is necessary to be creative in finding ways to market your website in the online world. Marketers need to remember that organic search on Google, while a big bringer of traffic to many websites, is not the only way that can be used to get visitors to a site. There are other free and paid traffic generation methods that can be used by webmasters in many different niches.

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Online Business Security Tips: Part 1

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Online Business Security Tips: Part 1


Previously, we’ve seen some advice on how you can maintain a good amount of privacy when doing business online. There are many ways that you can avoid sharing unnecessary personal information with the companies that you do business with by using ways such as registering a business name, using a private mail box and using a separate phone number for your online business activities. But there are also some other things that you need to be aware of when you do business online: how to keep your online business safe from threats such as hacking and fraud. Here are some methods that you can include in your regular activities that will make doing business online safer for you:

  • Research your business partners (companies and individuals) carefully

Whether it’s joining a new affiliate network, signing up for a payment processor so you can make sales online, or hiring someone to develop a website or Facebook app for you, doing your due diligence can go a long way. Do some research on the person or company that you’re going to be dealing with. This can be as simple as doing a Google search to see if you can uncover anything about them online that would be negative, such as past disputes. When dealing with businesses, be careful of start ups and new companies. While they may grow and become a valuable business partner for you in the future, they could also go out of business unexpectedly. There are numerous complaints in webmaster and online marketing forums about affiliate programs that have shut down and left hundreds of people without any payment. This is why you should give priority to partners that have already built up a solid reputation online and who have shown they’re doing well for at least a few months.

  • Don’t re-use the same log in information for every online account that you use

When you do business online, chances are you will have a few dozen logins to keep track of, such as email services, hosting services, affiliate network accounts, payment processor accounts, etc. The smart thing to do is to avoid using the same user name and password for every single account that you use at different websites. The reason behind this is quite simple. Let’s say the database of an affiliate network is hacked and all the log in information is posted on public websites by the hackers. If you used the same log in information everywhere, there is a much bigger chance that hackers could access your other accounts and cause more damage. Therefore, your login credentials should be unique for every site that you use, even if this means that your password on each site is only slightly different by a few characters from those that you use on other websites. You should also avoid writing down passwords or even worse, creating a text file on your computer with all the user names, passwords and site names written in plain text.

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Getting the Merchandise for Your E-Commerce Site

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Getting the Merchandise for Your E-Commerce Site


We have seen before some examples of merchandise that you can sell online in your very own e-commerce website. There are literally thousands of choices of niches that you can take part in. Once you have chosen what kind of items that you want to sell, now it will be time for you to actually acquire the merchandise so that you can sell it to your website’s customers. The process here is not so difficult in itself, but you will still need to be aware of a few basic principles of how commerce operates. This will be pretty much the same thing as if you owned a physical store and were acquiring inventory. Here are some tips:

  • If possible, buy locally

By locally, it doesn’t necessarily mean that your distributor must be located in the same city than you, just in the same country. This has several advantages. First of all, it will save you time. Importing products from overseas may take several weeks for your shipment to arrive in certain cases. Domestic shipments are usually much faster. Also, importing large amounts of commercial merchandise will mean that you will need to be aware of regulations regarding imports, paying the necessary customs duties, etc. Buying from a local supplier is also generally safer, as you are less likely to get ripped off than when buying internationally. Of course, there are scammers everywhere, so you would still need to be on your guard.

One disadvantage in buying from a local supplier rather than importing the goods yourself would be that the prices that you pay may be a little bit higher than when buying internationally. But you still can get very good prices depending on the quantity of merchandise that you will be ordering each month. In order to find suppliers for your merchandise, you can do a Google search or look through some online business directories.

  • Choose the right supplier

You will need to be dealing with a supplier that is reliable and honest. Again, the majority of suppliers, whether domestic or foreign, will give you quality merchandise as promised, however you still need to keep your eyes open for the shady ones. Check the supplier’s reputation. If you are buying through a website such as DHGate or Alibaba, these websites have a feedback system similar to eBay, which makes it much easier to check one seller’s reputation.

If you are buying brand name merchandise, make sure that it is actually real and not a replica. This is especially true if you are buying items from a supplier that is located overseas, such as in Asia, where many counterfeit items such as clothing, electronics, etc. are being sold quite openly. Also, it is a good idea to pay with a more secure method of payment such as by credit card or Paypal, which will give you some protection in case you do not receive the items that you have ordered correctly. Avoid sending cash or using services like Western Union whenever possible.

 

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Online Reputation Management – Part 1

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Online Reputation Management – Part 1


The internet is known to be an excellent place for consumers to find out information about a company that they have done business with, or have the intention of doing so soon. This has given the rise to various websites, such as consumer advocacy sites, industry review websites, complaints boards and various discussion forums and social media groups.

Many of these sites have also become places for people who are dissatisfied with a certain company to voice their their displeasure and make it known to others. So, how do you, as a business owner, deal with this? Here is some useful advice:

  • First, conform to standards of good business practices and ethics

Whether you run a physical business, or one that is strictly online, you really need to have good relationships with your customers if you want to avoid complaints and negative information about your company appearing on various websites and blogs.

Make sure that your prices, policies and service terms are clearly indicated on your website. Provide good support and customer service and respond to inquiries in a timely manner. If someone is not happy with your company or its products, make sure that you take action and correct the situation, or at least make a genuine effort to negotiate a solution with the affected party.

Also be aware that your actions as a business can affect your corporate image very quickly. News spreads very fast in the online world. So obviously if your business is involved in things like disloyal competition, dumping toxic waste, selling weapons to dictators, well, be prepared for the fallout because the news will soon be on dozens of websites.

  • Monitor any information posted about your business regularly

This is not hard to do at all. Do a Google search for your business name, or the name of one of your products if applicable. Add the words “scam”, “ripoff”, “sucks”, “is evil”, well you get the idea,  to your name and see if you get any results. Browse social networks and see if there are any posts or discussions about your business. Check out YouTube. Search for your business or products on consumer advocacy sites like RipOffReport or ComplaintsBoard. Of course, you don’t have to do these things every single day if you don’t have the time for it, but depending on how big your business is and how many customers you have, you will need to do so regularly enough. Know that the more customers you have, the higher the probability that one of them could be unhappy, and that, even if you think you do everything well. By being aware of what is written online about your business, you will then be able to take the necessary actions to respond to it and prevent it from affecting your online reputation in a negative way.

Tomorrow we will take a look at what to do, and what not to do, if you find complaints or negative information about your business on various internet sites.

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Affiliate Programs and CPA Networks: How to Recognize and Stay Away from Scammers

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Affiliate Programs and CPA Networks: How to Recognize and Stay Away from Scammers


Many internet marketers make their money by dealing with affiliate programs or with CPA networks that have various kinds of offers they can push in order to make money. Most of these companies are legitimate and will pay you the earnings that you have made on time, every single time. But there are a couple of bad players in the industry. Here are some ways to spot and avoid them:

  • Do some research first

Before even signing up for a network simply doing a Google search for their name can bring you a lot of information about the company. You will often find blog posts, forum posts and articles that mention them. Read these. See what other internet marketers are saying about them and look at whether the general opinion is positive or negative.

  • Be wary around “start ups” and smaller networks

If a company has not yet established their reputation in the industry, remember that things can go in two ways with them. Either they will grow to become a productive and successful network or they will fold. If it’s the second thing that happens, things are not likely to be pretty. There have been several cases of networks going under and skipping out on tens of thousands of dollars of payments to affiliates. The large majority involved CPA networks which were operating for less than a year.

  • Be careful around networks who seem to approve everyone

While there are some notable exceptions to this, such as Commission Junction and ClickBank, which are very reputable networks, as a general rule you should be quite wary around a network that seems to approve every publisher that applies without giving them a phone call or emailing them to ask them about their marketing methods. While you may think it is convenient, this can cause problems down the road, if large amounts of fraudsters manage to sign up and merchants start dropping the network.

  • Carefully check the terms of any offers that you run and ask questions if necessary

This is especially the case for “trial” or “membership” offers. While you may be offered a good amount for every sign up, some merchants have been known to use underhanded tactics if not enough of the sign ups that you refer have converted to full members on their end. Some may falsely accuse you of sending fraudulent leads or deliberately using bad quality traffic and refuse to pay you. For this reason, it is very important that you check the terms of the offer to see if the merchant has any special requirements with regards to the type of traffic you can send and its productivity.

  • Work with multiple networks and run different offers

It is not a good idea to focus all of your marketing efforts for the month on just one offer or on offers from only one network, no matter how profitable they may seem. Spread out your traffic around several different offers in the niche on different networks. That way, if there is any problem with one of them, you will still be getting paid by the others.

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Earning From Biz Opp CPA Offers – Part 2

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Earning From Biz Opp CPA Offers – Part 2


Promoting free biz opp offers by using online classified ads and various offline methods can be quite profitable indeed, you just need to know what to do in order to attract people’s attention and encourage them to sign up.

Basically here are the things that you will need:

  • CPA offers to choose from (they need to be free biz opps that don’t require a credit card)
  • A hosting account and domain (could be a cheap .info domain)
  • A good looking landing page
  • An free email account
  • A PLR product related to the niche of the specific Biz opp offer you are targeting.

What you will be doing is offering the client a free download (usually an ebook or some training videos) that are related to the biz opp. So if you are promoting an offer about earning cash with eBay, you would offer a download that is related to selling on eBay. If it’s an MLM offer, you would give something related to network marketing, such as a guide on “getting unlimited leads for your network marketing business”.

Now you don’t have to write an ebook or even pay for one. The “gift” that you will be offering will be a free PLR (private label rights) item that you can find for free just by doing a quick Google search for [insert your niche here] +PLR +free.

If you are promoting the offer by online classifieds, you would write an ad that looks like this: “Looking to earn some extra cash? Contact me for FREE information – No obligation and no payment required – Plus, get a FREE training guide worth $299 that is yours to keep no matter what!”

However, instead of linking to a website, you would ask the client to email you for more info. You will probably get a few dozen responses for each ad. Respond to everyone individually, calling them by their name and write something like “Hi Bob! This is John from Craigslist. To join this business opportunity for free and receive your free training guide (normally worth $299) go to [your site here]. Thank you for your time and wishing you great success, John Smith.”

For your website, simply use a free template that looks appropriate for a business opportunity page. Write some information presenting the opportunity in a very good light and emphasize on the fact that it is completely free to join. Include your CPA affiliate link. But also say that out of your great generosity and due to the fact that you want the visitor to succeed, you’re giving them a guide that normally sells for $XXX totally free and that it contains invaluable information on succeeding in online business.

You could also use offline marketing in order to promote your website. It is possible to either give out fliers in public places or place an ad in a local newspaper. Remember to emphasize the free guide that you are giving to draw people’s attention and want them to visit your page.

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Using A Review Site For Affiliate Offers

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Using A Review Site For Affiliate Offers


If you are promoting any type of affiliate offer online, such as a Clickbank product or certain types of CPA offers, you will probably be searching for ways to increase your conversions and thus your revenues. Generally, there are two ways to promote an offer, either direct linking to the offer or creating a landing page. But there is a type of landing page that is being often used by internet marketers out there due to its potential to bring in more conversions: the multi product review page.

Now how does it work and is it complicated to set up?

What this type of landing page consists of is basically creating a comparison of a few offers (usually around 3) of the same category. So if you are promoting a dog training guide on Clickbank, you will basically include information and your affiliate link to 3 different Clickbank dog training products. Your reviews will need to be informational and generally positive, but it is possible to give ratings to the products and make one product appear as slightly better than the other ones. The other products are still “good” and useful to the buyer, it’s just that the top one offers the best value, or the best information, etc.

Setting it up is quite easy. Of course, the page needs to look good to the user and “professional”, not like something an 9 year old put together for his elementary school computer class. You just need to use a template that is related to your niche and structure the information well. You can find many review site templates for free just by browsing internet marketing forums or by doing a quick Google search. Some minimal web design is required, but you only need to know how to use a basic web editor. No need to design fancy graphics, logos, flash movies, etc. Then just get a domain related to your niche and upload it to the server. For some ideas on how the page is supposed to look like, just take a peek at how your competitors pages are doing and structure yours accordingly.

Why should I use this method? Will it be profitable?

This is profitable due to the fact that the user will feel more as if you are “on their side” and presenting information on various products, rather than pitching one product which will look like you are trying to sell them something.

While it is quite unlikely that someone will buy multiple products from the review site (since they all do pretty much the same thing), this is different for free offers. For example, if you are promoting survey sites, free biz opp leads or free dating site signup offers, a user could register at more than one of the sites thus making you more revenue than if you would have only been promoting a single offer. Feel free to try this method with different kinds of offers and see what the results are, then adjust your campaigns accordingly.

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Advertising Options Overview – Google Adwords

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Advertising Options Overview – Google Adwords


Whatever type of online product you are promoting, whether it’s an ebook on Clickbank, or a CPA offer, you would need to get traffic to your offer. We all know that: if you get no traffic, you get no conversions and therefore no revenue. Google Adwords is one of the most popular online advertising tools that is used by internet marketers to get targeted traffic directly to their offers. Here is a quick overview of how it works:

Adwords is a Pay-Per-Click (PPC) advertising service. This means that you will pay for every click that is sent to your website, rather than the amount of times that your ad is displayed, or a flat rate for a certain period of time. The amount that you will pay for each click will depend on various factors. First is the competition for the keywords that you are targeting. Keywords that are quite broad in nature, such as “dog” or “computers” will cost you less, but the traffic will also be of lower quality than if you had used more specific keywords. This is quite simply due to the fact that these people will often not be in buying mode, but rather searching for general information about various products.

Keywords like “dog training guide” or “computer repair service” will yield much better results, but will cost you more for each click. Another factor that influences price is what other people are bidding for that keyword. The more competition for a certain keyword, the higher the average bid price will be. For example, most keywords related to financial products, such as “insurance” or “credit cards” can cost anywhere between $5 to $40 or more for a single click.

In Adwords, you will write a short text ad, composed of a title, 2 short lines of text and a link to your site. The ads themselves mainly appear on Google’s search results when someone searches for a keyword that you have bid on. The position of your ad will mainly depend on how much you bid. If your bid is higher than the other competitors, your ad has a better chance of appearing in the first position, highlighted on top of the search results. Google Adwords also uses the Google content network to distribute ads, however you may turn this option off in your account. This will make your ad appear on sites that have content related to your keywords. For example, if you are selling dog training guides, your ad could appear on a forum that talks about dogs.

Mastering the Google Adwords system will take you some time and practice. Therefore, you should do as much research as possible before launching a campaign on it. Believe me, mistakes on Adwords could be very costly for you. The good news is that many webhosting companies give a free voucher of $50 to $100 that you can use to create your first Adwords campaign, when you sign up for a hosting account with them.

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Some Other Ways To Get A Bit Of Cash Effortlessly

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Some Other Ways To Get A Bit Of Cash Effortlessly


Well to start, if you are already rich and making thousands a day, skip this post. If not, chances are you may be looking for some ways that can bring you a few more dollars at the end of the month. Once again, this is not something that will make you wealthy, but it might earn you a bit of “beer money”.

Here are two methods you can use. As you will notice, they don’t require much brain power and can actually be quite fun, so if you are just browsing the internet to look for funny videos or to chat with friends on MSN, why not also do something that can bring you some money at the same time?

First method: Online surveys.

You may have seen some advertising or gotten your email spammed about how you can supposedly make $50 – $100 an hour doing surveys. This is misleading, to say the least. Let me tell you, it definitely IS possible to make some money with online surveys. And you just MIGHT (and I say MIGHT) make $50 in an hour if you got selected for some high paying surveys. But you WON’T make $50 an hour x 8 hours x 5 days a week. To get started, simply do a Google search for paid surveys, and sign up for a few panels that you find. Remember, you a legitimate survey site will never ask you to buy anything or to give your credit card number. If you register for nearly all the panels, you probably will receive a few survey invitations a week, and the surveys generally pay $5 to $10 each.

Second method: Gamble… for free.

Here is a method that has made me a few hundred dollars so far this year. Many online casinos offer “no deposit” bonuses, where they give you a free chip worth anywhere from $10 to $100 just to download their software and register an account. You can then play some games at the casino and hope to come out a winner. There is a small catch: in most cases you will be required to wager the bonus amount around 20 to 30 times at most sites before you can cash out any winnings. Yeah, the odds aren’t really in your favor because of that… but who cares if you lose, it’s just bonus money that you lost and not your own. By simply doing a Google search for “no deposit bonus”, you will manage to find close to 100 different casinos that give players a free chip without depositing. Eventually, you will find one where you are lucky enough to meet the wagering requirements and withdraw your winnings. Just remember to read the terms and conditions regarding how many times you need to wager the bonus amount and which games count towards the wagering requirements. While, of course, this is not a guaranteed or reliable way to earn money, but if you have some free time and enjoy playing casino style games, then why not give it a try?

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Find Legitimate Ways To Make Money Online

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Find Legitimate Ways To Make Money Online


There are a lot of different companies offering a lot of different ways to make money on the internet. Unfortunately, not all of them are legitimate. Some of these companies are just scams in disguise looking to get a little money out of you by promising you big profits down the line. There are a few things you can do to avoid these scams, and find legitimate work on the internet.

Do A Search

If you find an opportunity on the internet that sounds like it might be legit, but you’re just not positive, take the time to do a Google search for the company that made the offer. Chances are, you’re not the first person to find that offer, and if it’s a scam, someone else will know about it. Even if the offer sounds pretty solid, take the time to do a search for the company’s contact information. If they’ve ever been involved in an illegitimate scam, it will show up when you search their contact information.

Read The Fine Print

Before signing on for any money making opportunity on the internet, take the time to read the company’s FAQ, and terms of service agreement. If a company is going to try to rip you off, or pull some sort of scam, most of the time, you’ll be able to find signs of it in their documentation.

Start Up Fee

This one’s simple – if they want you to pay them so that you can make money from them, they’re trying to scam you. There’s no reason that a legitimate organization would ask you to pay them for training, or for a one time “good faith” payment or anything like that. If they want your money, chances are they don’t intend on giving you any of theirs.

Get Rich Quick

If any company is promising that you’ll make a huge amount of money in a short time, there’s a good chance they’re lying to you. There just aren’t any easy and quick ways to get massive amounts of money, other than winning the lottery of course.

There are a lot of scams on the internet, but don’t let that discourage you. There are also a lot of great ways to make money online. Just keep these things in mind when considering an online money making opportunity, and you’ll be able to spot, and avoid the scams.

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Keep An Eye On The Competition

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Keep An Eye On The Competition


Chances are. your website isn’t the most popular website in your niche. Even if it is, you can still benefit from keeping an eye on the competition. It’s important to know what other sites in your niche are doing so you can do a better job of giving your customers the features they’re looking for. There are a few ways you can find out what’s going on in your niche, and none of them will take terribly long .

First thing’s first, you need to know who your competition is. Do a Google search for any terms relevant to your niche, and see who comes up. Any site that ranks higher than you for keywords you’re optimizing on is a competitor worth looking at. Make a list of your top competitors that you can refer to later. Try to pick sites that not only rank higher than you in search, but also share similar messages and ideas with your site. Keep the list relatively short. Try to stick with ten or fifteen sites that appeal to the audience you’re reaching out to.

Once you have that list in hand, start looking at each site on a regular basis, and see what new features they’re adding. Try to get a sense for how those new features are received by their audience, and think about which ones might apply to your site. If you can implement a feature that other sites are having success with, do it. It’s important to do what you can to tailor that feature to your site and your audience as best you can.

You can also get an idea about what your competition is up to by searching for them on social networking sites like Facebook, and Twitter. If you search their names, you won’t just find their official accounts, but also things that other people are saying about them. By getting an idea of what other people are saying about the competition, you can see what qualities people like about them, and what qualities people don’t care for. By paying attention to these things, you can get an idea of what direction to take your own site.

It’s important to keep an eye on the competition. The features they’re implementing help to shape the expectations your audience has for what a site in your niche should be. By keeping an eye on the competition you are keeping an eye on the future of your niche. That way, you can evolve your site accordingly.

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Improving Search Traffic To Your Site

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Improving Search Traffic To Your Site


Search engine traffic is one of the most important ways to be successful online. When people can find your blog or website just by typing into Google your keyword, that is a very powerful thing.

Google and other search engines love new content. It has been said that Google prefers websites that have new content on a consistent basis. So one of the ways to get to Google’s heart is to consistently update your blog or website.

New content is a powerful thing for many reasons, not just search engine ranking.

New content brings visitors back again and again.
New content means your RSS feed goes out, again and again.
New content keeps you engaged with your site.
New content forces you to continue promotion of your site, you’d hate for that great content to go to waste, wouldn’t you?

New content is one of the driving forces behind the next big part of organic, search engine traffic. In order to get that content to show up and rank in Google however, there are some things you have to do first.

Make your site SEO friendly, use good title tags and make good use of heading tags as well. Also make sure you submit your Sitemap to Google’s Webmaster Tools, this will help Google crawl your site more efficiently.

Getting backlinks to your site will also help your site start to rank higher and get crawled more often. What happens when the Google Bot gets to another site with your link on it, is it then follows it back to your. A lot of people call this “Google Juice.” Call it whatever you want, it is one of the most important parts of the organic traffic equation.

If you are just getting started on your website, be patient and make sure you submit your site to all of the search engines so that they can begin crawling your site as soon as possible.

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New Google SERPS Means More Traffic For Your Website

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New Google SERPS Means More Traffic For Your Website


Some of you may of noticed Googles new results page and have you wondered how this might affect your websites search engine results position ?

Google has for the last year have been slowly changing the way their search works, for example the search results are more tailored to the individual using the computer.  The new design is very similar to bing and yahoo.  But Google still dominate the search engine niche with last month being one of their best months in terms of users using Google compared to other search engines.

The new SERPs may make SEO webmasters a little worried as to how users will now start to use the new tools that Google provides users and how results will be displayed.  I can say that my traffic stats to my website haven’t changed much since the new Google changes have been introduced but my enquiries and sales have dropped a little which makes me think if this is a result of the recent Google changes, but i doubt very much as my bounce rate is still the same so im just guessing its a seasonal issue.

The options in the left panel of the new look Google pull from “everything” – classic Google results (universal, organic, paid, etc.), blogs from Google Blog Search, Books from Google Books (which includes magazines), Images from Google Image Search, News from Google News, Maps from Google Maps, Shopping from Google Product Search, Videos from Google Video (which includes videos from YouTube and other sources), and Updates from Google’s real-time search.

You will also notice that at the end of the search results page it will show live results from Twitter and match any keywords from a live feed directly from Twitter.  Google is moving more towards giving you live results as its constantly improving the way it gives the end user results.

I recently ran an experiment using Twitter as a way to get traffic from using the live twitter service on Google by using a plugin on my wordpress blog that updated my twitter account every 15 mins with new articles and this brought in alot of traffic as Google was picking up my keywords in my tweets and giving them tops spot on the results of Google helping direct organic traffic straight to my blog.  The only drawback on this was the plugin i was using crashed my server as it was using alot of bandwidth as it was an autoblog adding 7 new articles every minute, so you can image what this did to my server.  However at the time i was getting around 500 clicks, many from very competitive keywords on Google via the Twitter live feed.

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