Tag Archive | "Contact Information"

Good Customer Service is Important for E-Commerce Websites

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Good Customer Service is Important for E-Commerce Websites


Previously, we’ve seen an example of how you can improve your online shopping site by ensuring that your site is fully functional and easy for your customers to navigate. There is however another thing that is important when running an online shopping site: providing good service and support to your customers, both before and after they make a purchase.

 

The service level provided by an online business could also determine whether a visitor will turn into a buyer and whether someone who has already bought an item from your website will come back to buy from it again. Here are some ways to make sure that you provide the best possible service to the visitors on your site:

 

Pay attention to their comments.

 

If you have a social media page, pay attention to what the people on your wall are posting. Also, take into consideration any comments that they send to you by email. This could give you some good opportunities to improve your site and business, such as by getting a product that many customers would be willing to buy, or improving an element of your site.

 

Respond to emails promptly

 

Try to respond to emails from your customers within a few hours if possible. The faster you answer one of your customers, the more likely it is that they would be satisfied with your business.

 

Provide different ways to contact you and make it easy for your visitors to do so

 

Your visitors shouldn’t have to spend 15 minutes combing through your site to find a way to get in touch with you if they need to have a question answered. For this reason, you need to ensure that your contact information is featured prominently on your website. There are many different methods that you can use to provide support.

 

The most simple one is email. Simply provide an e-mail address on your website where your visitors can contact you. If you run a relatively small operation, this could be sufficient for you to provide support. You could also integrate a form on your website that your customers could fill out with their inquiries.

 

A live chat option is also possible to set up easily and there are even free scripts available that are provided by web hosting companies which could allow you to do so. One of the other ways that you can provide customer service is by phone. It is possible to get a toll free number that you can redirect to another phone. No matter what methods you use, simply make sure that you remain accessible to your customers.

 

After you’ve sold a product, it’s always a good idea to send a follow up message with a survey asking for feedback about your products and your business. This is another way to show to your customers that you care about their opinions and are available to solve any problems that they might have.

Posted in Entrepreneur News, How toComments (0)

Start Your Own Web Marketing Agency – What Services To Provide

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Start Your Own Web Marketing Agency – What Services To Provide


Starting your own web marketing agency and acquiring clients who will pay you for your services is not as difficult as it seems like in the first place. You can start this with just a part-time, one man operation and then scale things up when business starts picking up later on. Now we’ve already covered the basics on what you need to get started in the previous post. It’s now time to actually put things into action and get going.

First thing you need to do is to build your website. Just a simple one will do, all you actually need is to describe the services that you are offering as well as give customers your contact information to get in touch. Putting in a simple contact form works well too.

Now some of you may be wondering here: what kind of services will you have to offer? The short answer would be everything needed for a business to maintain an online presence and make profit from it.

The first thing you would need to do is to offer basic web site creation. If you are experienced in building multimedia, flash websites, then you can offer that too. However, all that is really needed is the ability to create a functional website for a business that will showcase their products/services, give background information on their company, and allow customers to contact them. You can either opt to host it on your own hosting account (it’s better to use reseller hosting, so that the client can also log in and make changes to their site). Or you could have the client sign up for a web hosting plan with your affiliate link and manage their own site after that.

What you also have to offer is web promotion services. How will you make this happen? Easy. You will need to offer a combination of various ways to attract traffic to your client’s site. Here are some:

Classified ads

Very simple to do and practical. A lot of small, locally owned businesses use these sites to advertise online. All you would have to do is post ads on a regular basis for the client, based on their specifications.

Social networking

Here, you will create a social media page for your client. Again, nothing complicated. All you would need to do is create a page with information about what they do, their products, current promotions that they are running, etc.

SEO

Optimize your client’s website so that it gets a decent rank for relevant keywords. Depending on competition in the niche that they are in, this could vary in difficulty from easy to quite hard. Follow best practices for SEO, create and upload original articles to high traffic sites which have a link back to their site, etc.

Paid ads

You could also create a pay per click, or media buying campaign in order to attract traffic to your clients sites if you are experienced in this method of advertising. You will simply charge them a bit more than what you are spending on advertising to make profit.

Posted in Business opportunity ideas, internet marketingComments (0)


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