Tag Archive | "Cell Phone Number"

Are Mobile Payment Solutions Really the Way of the Future for E-Commerce?

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Are Mobile Payment Solutions Really the Way of the Future for E-Commerce?


You may have seen a few pieces of online news about mobile payment solutions and wondered whether you should implement them on your website. Some articles even go as far as claiming that mobile payments are the way of the future and will revolutionize the online commerce industry. But is there any truth to these claims, or is it just marketing hype to get yet another “start up” run by a 19 year old entrepreneur from his basement off the ground?

When talking about mobile payment solutions, we first need to clear up one thing in order to avoid any potential confusion. There are actually two kinds of mobile payment options currently available in the online world. The first one is simply a type of mobile wallet that is linked to the customers credit card. The buyer can easily make transactions from their mobile phone without revealing their card information, but the purchase is still charged to their credit card as usual. The second kind involves charging the amount of the transaction to the buyer’s mobile phone bill or deducting it from their prepaid balance on their mobile account. The second one is the type that we will be addressing in this post.

First, let’s understand how the system works. The client wants to make a purchase online. They then enter their cell phone number into a secure form on an e-commerce site. They then receive a text message with information about the transaction (such as the cost) and will need to confirm they accept the charges, either by replying to the message or more commonly, by entering a code that is sent with the message onto the merchant’s website. They then have access to the product or service that they’ve ordered and the merchant will get paid by the payment processor later on, just like with a credit card transaction.

Sounds easy, right? The system is designed to allow for easy and smooth transactions with minimum risk to both the merchant and the customer. Using such a payment system has many advantages for both parties. It is good for buyers who don’t have a credit card or are reluctant to use theirs on an online commerce site, as it provides them with an alternative payment solution. It’s also a very good way to pay online for small purchases that are delivered directly to the buyer’s computer or for online services that don’t require any physical items to be shipped.

But should you run and implement this method of payment on your website immediately? The answer will depend on a few factors. As convenient as mobile payments may be, they are still far from being a perfect solution in all cases and it’s also important that merchants understand their potential disadvantages and not only look at the plus side. Tomorrow we will go into more details on the inner workings of mobile payments, which will be very helpful if you just started an e-commerce site and want to provide buyers with as many choices for payment as possible.

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Securing Your Privacy When Doing Online Business

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Securing Your Privacy When Doing Online Business


Previously, we’ve seen some of the privacy concerns that people could have when they do business on the internet, either as an affiliate or an e-commerce site owner. But what about ways to reduce these privacy risks? There are a few very easy strategies that can be employed by online entrepreneurs and which will allow you to get a better control over what information you give out to your online business partners.

The first thing you would want to consider doing is registering a business that will be used for all your online activities. There are various legal forms that a business can take, such as a sole proprietorship, limited liability company, or a corporation. Rules and regulations regarding business registration will vary depending on the jurisdiction that you reside in, so it would be best if you read up on applicable laws and regulations. By having a registered business, you can receive payments under that name and list it as owner of the websites that you operate. This also has the advantage of making your online operations look a lot more professional.

One of the other privacy issues that arise when you do business online is giving out your home address. But there is an easy and relatively inexpensive solution for this. You can get a PO BOX or a mail forwarding address for about $10 per month. You can either use the post office, a company such as Mail Boxes Etc. or an online company that receives all your mail for you and then forwards it to you. This will allow you to do business online without revealing your home address to your partners, vendors, clients, etc. You also won’t need to pay extra for WHOIS privacy for each domain that you buy, as you can simply use your company name and “virtual” address when you register websites related to your online marketing activities.

Another thing that you need to consider is your phone number. Again, many wouldn’t want to give their personal home or cell phone number out as they don’t want their phone number to end up on dozens of marketing lists and get calls every day soliciting them to buy things. Once again, the solution to this is simple and rather inexpensive.

You can get a cheap cell phone on a prepaid plan and use the number as the contact phone number for your online business. This could be a good solution if you’re not going to be making or receiving a lot of business related calls each month. There are some other solutions as well. You could use a VoIP phone number and phone service that you can get for around $15 per month. There are also services which provide you with fax to email, voice mail, call forwarding, as well as numerous extensions. If you’re looking for a second phone line to use for your business, then you will definitely find a solution online for this.

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Understanding different types of CPA offers

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Understanding different types of CPA offers


If you haven’t joined a CPA network before, you may be wondering what types of offers are available for you to promote. Here is a quick overview of most of the offer types that you will find on networks today:

Email Submits: These offers will give you credit for the user submitting only their email address. Depending on the merchant, the user may or may not have to confirm their email address by opening up a message with a confirmation link in it. However, usually they won’t have to. Most of the email submit offers are for the “free ipod” type sites, which will let the user earn a gift by completing more offers on the merchants site. The reason why merchants can pay to get just an email address is because some of the users who input their email (a tiny minority) will go on to complete some of the offers that the merchant has on their site. They also add the user’s email to their mailing list and will then send him email advertising as well.

PIN Submits/Cell phone offers: Here the user will have to submit their cell phone number, usually to get some mobile content such as free wallpapers, ringtones, a daily horoscope sent by SMS, jokes sent by SMS or applications for cell phones. By doing so, they will subscribe to the merchant’s service which will charge them each time they receive text messages or content from them.

Form Submits: You get credit for the user filling out a form, usually to sign up for a free service, such as a dating site or a social network. The rationale behind these offers for the merchant is that a certain percentage of users will either upgrade their membership to a paid one later or otherwise buy something from them.

Lead offers: Similar to above but longer and more detailed, may involve the user filling out 3 or 4 pages of forms. Often used to get quotes for debt consolidation, mortgage or insurance offers.

Download offers: You get paid when the user downloads a piece of software such as an application, browser extension or toolbar. The merchant pays for each download due to the fact that their software may serve ads to the user or there may be a paid version available which they hope a certain percentage of users will upgrade to.

Credit card submit/trial offers: Here, the user gets a trial of a service, such as an internet fax service, “make money online” membership site, etc. or a product like a weight loss pill, teeth whitening product, vitamin supplement, etc. The user normally gets charged a small fee such as $2 or $3 for the trial. However, when the trial period is over and the user didn’t cancel, the merchant will then bill them the regular price, which can range from $20 to $100 a month. These offers typically pay more than other types, but are harder to promote as the user needs to input payment information.

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Some Ideas On What to Do Online – CPA Networks

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Some Ideas On What to Do Online – CPA Networks


If you have just started out and decided to build an online business, you may feel a bit overwhelmed by all of the opportunities out there. Indeed there are many opportunities to earn online, so choosing the right one is important to your success. Here is an overview of some of the most common ways to make money on the internet and get your new business going.

CPA Networks

CPA – or Cost Per Action networks are a form of affiliate program that are very popular with a lot of internet marketers. There are various reasons for their popularity and we will explore them as we take a look at how exactly a CPA network operates.

CPA networks basically regroup various merchants which are seeking individual affiliates to promote their products or services online. This is due to the fact that managing hundreds of affiliates “in house” can be quite demanding on a business and require the creation of specific departments to do just that. For this reason, many companies both big and small, opt to outsource all of that work to CPA networks. The network will be responsible for recruiting and verifying affiliates, tracking results (such as number of clicks, conversion rates, transactions, etc), and issuing payments to affiliates after the merchant has sent them payment.

What differentiates a CPA network from any other type of affiliate network is the type of offers they have for you to promote. Most affiliate networks require you to actually sell something to the visitors that you refer. However, CPA networks have many different types of offers, most of which do not require the visitor to buy anything in order for you to get credit for the action. Here are some examples of things that could earn you a commission, depending on the offer being promoted:

*Submitting their email address

*Submitting their cell phone number

*Registering for free on a membership site

*Filling out a survey

*Filling out a quote form

*Etc.

The amount that you will get paid for the action will vary according to what is required from the customer and on the offer that you are running. On the lower end, an offer which only requires the visitor to enter their email address will pay you anywhere from $0.75 to $2. But an offer that requires them to complete a four page questionnaire with their personal info, like an insurance quote request, could pay you anywhere from $10 to $50.

The reasons merchants can afford to pay for actions which are not immediate sales is because they know a certain percentage of these actions will result in the customer actually signing up for a paying service, or making a purchase at their site. There are also a few offers which pay you a fixed amount or a percentage of a sale if the visitor needs to buy something. However, they are the exception, rather than the norm, when it comes to CPA campaigns.

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