Tag Archive | "Advertising"

Twitter Changes The Way it Does Promoted Tweets

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Twitter Changes The Way it Does Promoted Tweets


Advertising on Twitter is somewhat different than what you would see on most other social media websites. Twitter, a popular microblogging platform, has grown to be used by millions of people around the globe who use it to share information with their followers, as well as by businesses who create a profile on the site and keep their clients and potential clients in the know about what is going on in their company. We’ve previously discussed some of the ways that one can join Twitter and start using it to promote their business. However, there are some other advertising options available to Twitter users as well.

 

Just like any other social media website, Twitter needs to have businesses which pay to have their ads seen if they want their social network to keep functioning. One of the ways that Twitter would do this was by making Promoted Tweets available to their business users. A company would first need to write a regular Tweet and post it so that it’s seen by all of their followers. This can give a company a lot of exposure in itself, especially if they have thousands of highly targeted followers that are paying attention to what they’re tweeting. But there is a way to get even more exposure for your message: sending out a Promoted Tweet. This tweet would be the same one that you posted to all of your followers. However, it does have one main difference: instead of being promoted to just your followers, it would get sent out to a much larger audience. This provides your business with a lot more views for your Tweet, and of course it gives Twitter the revenue that it needs to keep their service running.

 

There has been a slight change to the way Twitter handles sponsored tweets in the last few days. It’s not really much of a radical change that will shake the world of social media forever, but it’s still worth noting. Advertisers that send out Promoted Tweets will no longer have to create a “regular” tweet and send it out to their followers. They can go straight to making a Promoted Tweet and sharing it with the world of Twitter users, based on certain targeting factors such as demographics and the geographic region of the user.

 

According to internet marketing news updates, Twitter will be encouraging advertisers to make their promoted tweets look similar to regular ones. Promoted tweets that see more user engagement may “appear more often”, according to information from Twitter.

 

If there’s one thing that can be learned from Twitter is that it’s possible to have a social networking site that is both popular and profitable, without cluttering up the page with 10 different ads all over the place. Promoted tweets are seen as a lot more “friendly” and unobtrusive by Twitter users than the standard text or image ads that are seen on other social networking websites.

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Tips for Running CPA Offers on Craigslist: Part 2

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Tips for Running CPA Offers on Craigslist: Part 2


Yesterday, we have seen some tips on how to reduce problems while advertising CPA offers on classified ads sites. You’ve seen some tips such as not using an autoresponder, not direct linking and also being creative in your ads. Here are some more tips for you which will help minimize instances of your ads being flagged or reported as spam:

 

  • Don’t use a sales copy as your reply

 

You’ve probably seen what a sales copy looks like. This is what you get to see whenever you get on the home page for any Clickbank product, or any other information product that is sold through other channels. Sales copies are cleverly worded with words that are of different sizes, fonts, underlined, etc. Sales copy writing is a million dollar industry, with professional copywriters charging thousands of dollars for a single sales page. Sounds profitable and useful, right? Well, it may be good for a website, but using a “sale copy” tactic in a reply to someone who replies to your ad, or even worse, in your ad itself is pretty much a guarantee that you will get flagged or reported as spam. Don’t do it. It’s just not worth the effort. Even if most people will not flag you, they will simply pass by your reply, as it will look plainly obvious that you are trying to sell them something or are getting them to sign up for something.

 

  • Personalize your reply

 

The person who replies to your ad has written the message themselves. You should too. Use their name in the message. Answer any questions or remarks that they have made in their reply. This will give the person who is reading your message more of an assurance that you are actually a real, human being and not some spam bot that is sending out automated messages to all those who reply.

 

  • Don’t include your link in the first message

 

This is another useful tactic in minimizing the amount of times that your ads will get flagged down. In your first email, you will basically acknowledge what the person said to you, answer any questions, add some more information and then ask them to confirm that they are still interested in what you have to offer them. While some marketers may think that making someone jump through hoops to get to the offer is bad and that it will reduce conversions, this is actually not the case.

 

Yes, there are some people who will flake and not reply to you. Try sending out another message asking them if they are still interested. If they don’t reply, just drop them. The same people who will bail out at this time will be the ones that wouldn’t sign up for your offer in the first place. Plus there are also those who like to play “Internet Sheriff” and reply to some ads, only to see if there will be a web link that looks like a CPA offer included in the message you send to them. If so, they will flag your ad or report it as “spam”.

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Becoming A Merchant – The Other Side Of CPA – Part 2

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Becoming A Merchant – The Other Side Of CPA – Part 2


Now that you have your idea on the product, you need something else: funding. Yes, that’s right folks, this business will require an investment, and a rather significant one from you.

The amount that you will need will vary depending on the operation that you are setting up and how you will structure your business. In any case, at the very least you will need an amount in the five figures to invest in this. The main reason behind this is that you will need it in order to get on to CPA networks as a merchant.

The way the big CPA networks operate is that they get they get the funds from the merchant and pay affiliates for their commissions. They need to make sure that the merchant will be able to pay them and with good reasons. If the merchant is unable to pay the network for the commissions generated, the CPA company is stuck between a rock and a hard place, so to speak. If they pay affiliates out of their own pockets, they risk taking a big loss if the merchant folds without paying them. If they refuse to pay the affiliates (under most terms of service, it is their right to do so if they don’t get paid by the merchant), they will get the scorn of webmasters everywhere who often spent great amounts of money in advertising for promoting the offers as well. Tales of “Network X is a scam they didn’t pay me!!!!!! OMG!!! OMG!!!!” will rapidly fill up forums and blogs everywhere, leaving the network in full damage control mode. Potential webmasters who would sign up for the network will now avoid it. Current ones will start dropping their offers in fear of this situation happening again.

Due to all of this, many networks will need you to deposit an amount in excess of $10 000 before even considering running your offers. You will also need cash for various overhead expenses: product creation, the design of your main site and scripts, hosting, landing page design, etc. You aren’t starting your own car company or cell phone provider, so you don’t need millions. But this is not something that can be started with pocket change either.

How do you get funding? A few options are available for you. You could enlist the help of private investors. There are forums where entrepreneurs and investors meet to discuss funding various start-up businesses. You could ask a bank for financing. You could also see if the government in your country/state provides grants or loans to entrepreneurs. Since you will probably need to hire a few helpers and therefore create employment opportunities, this might qualify you for some form of help from the government. The important thing is that unless you have the cash at hand, you will need to spend some time actively looking for funding options for this project. It won’t be easy, but others have done it before and so can you.

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Advertising Options Overview – Classifieds Sites

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Advertising Options Overview – Classifieds Sites


When you are promoting an affiliate or CPA offer, you obviously need to advertise in order to get traffic to your site. After all, people will not magically type your affiliate link in their browser if they don’t know it exists. There are various ways to post ads online, let’s take a look at one of them:

Classified Ads Sites:

Some examples of these sites are Craigslist, Backpage, Gumtree and Kijiji. Of course there are many others but they all have one thing in common: the ability to place classified ads for free. Using these sites to get traffic to your CPA offers has brought great results to many people, but it needs to be done properly in order to be effective. Furthermore, you would need to check with your network manager to see if promoting a certain offer on a classifieds site is allowed. Some networks may ban this type of promotion altogether or restrict it only to certain offers.

There are also a few points to remember if you don’t want to get in trouble.

Don’t post ads that are misleading or deceptive. Some examples of this is posting business opportunity offers in the “Jobs” section and making it appear like you are offering an actual job, then requiring the applicant to fill out a lead form to prove that they are “qualified”, or requiring someone to sign up for a video conferencing trial for an “interview” that will never take place.

Due to complaints to merchants and in some cases investigations by the FTC, networks are cracking down on such “blackhat” advertising.

What you should rather do is post in the appropriate category and explain what the offer is about and what benefits it could bring to the customer. Since many affiliate sites are immediately flagged as “spam”, you will probably be better off getting your own domain name and landing page for your offer.

While this flagging of ads which are not spam and posted in the correct category could get annoying, remember that these sites are mainly there for local businesses to get clients and not to push affiliate offers. If there was no system in place to deal with overposting or postings in the wrong section, these places would soon be over run with hundreds of spam messages drowning out any legitimate content.

On certain offers, such as car loan or mortgage leads, another tactic that works would be having people contact you by email. You would then send them a reply with details of the offer and your affiliate link.

While posting is usually free, some sites allow your ad to be placed on top for a certain period of time or highlighted for a small fee. This will bring some additional attention to your ad and will ultimately result in more clicks for you.

In any case, remember that some networks may forbid advertising on these sites mainly due to past abuses. Therefore, be sure to get the OK from your affiliate manager before beginning.

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Make Money With Google Adsense

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Make Money With Google Adsense


Google Adsense is an advertising program put in place by Google. The idea is pretty simple, sign up for Adsense, and let Google serve ads to your readers. While the concept might seem simple, using Adsense effectively is actually a little more complicated than that.

First thing’s first, before you can effectively use Adsense, you have to understand exactly how it works. Once you sign up for Google Adsense, you’l have to pick out what type of ads to serve on your site. You can choose image ads, text ads, or both. You can also select a wide variety of sizes and shapes for your ads, as well as different color schemes for your text ads.  Try not to pick ads that are going to blend in to your site too well. You don’t want the ads to get lost among your content. Once you put the ads on your site, Google will examine your content, and serve ads based on what they think your visitors might be interested. Generally speaking, the ads will be directly relevant to your content in some way, which means your users will be more likely to click on your ads. If you ever see an ad appear on your site that doesn’t suit your content, you can always block it from showing up again from within Adsense. That way, you can ensure your visitors will always see the ads you want them to see.

Once you have your account set up, it’s time to put some ads on your site. Put your ads in highly visible places. It’s a good idea to put a large square ad at the top of your sidebar if your site has one, and another wide ad underneath the header.Once you have those two ads in place, think about the layout of your site, and try to find additional highly visible places to put ads. Bear in mind that Google has restrictions on how many ads a given page can have, and on what types of pages can have ads on them. For example, if you run a site with a login page, that login page can’t have any ads on it.

If you put your ads in the right places, Google will take care of the rest. They’ll index your site and show your visitors ads they might be interested in. If your users are seeing the right ads, then you’re more likely to make some money.

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Facebook Marketing Introduction

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Facebook Marketing Introduction


Facebook can be a great platform to market your business or products on if you do it right. The biggest thing to remember is that Facebook is a social network where two way engagement is important. People who spam Facebook with links, and information that looks like spam are going to be classified as such and potentially ignored or even shut down by Facebook.

The problem with Facebook is that you need to have a very engaged audience in order to be profitable through the social media part of it. That is what we are going to talk about today – the social aspect of Facebook, not the advertising platform.

On Facebook you have two real ways of marketing for free to individuals. The most prominent now is through Facebook Pages as they are called. The other is through Facebook Events.

Facebook Pages are the best way to promote and connect with your readers or fans online, except through mailing lists. Facebook pages are a great way to promote your content because you can easily share links to your website, interact with fans and hold contests and more.

It is important to remember that your Facebook page is only a compliment to your site, not your only site. Due to the interaction levels being so high, it can be easy to use Facebook Pages as your only source of interaction and content creation. Spread the love around to other social networks such as Twitter and see your brand grow even more so.

The best way I have found to get my Facebook page numbers up (right now it is around 1,400 for a pretty small community’s website) is to hold a “fan drive.” A fan drive is simply a plea to get people to “like” your pages in order to achieve a goal. My goal was 1,000 fans in one month and I would donate $150 to the local Hospice. Within two weeks my page had over 1,100 fans and I was writing a check.

Those 1,000 fans are worth so much more than $150, and the cost was well worth it.

Depending on your situation, there are other ways to get people to join if you are not working on such a local level. For example, giving away an iPod or something to a random fan is a great way to get people to join, even small things like books and gift cards are a huge motivator.

Be creative when using Facebook to market your product or page, but remember, don’t be a spammer or you will lose fans a lot faster than you gained them.

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How To Make Money With CPA Networks – My Recommend Networks I Use To Make $100 A Day

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How To Make Money With CPA Networks – My Recommend Networks I Use To Make $100 A Day


CPA_Networks_Make_MoneyCPA stands for Cost Per Action.  CPA networks are becoming very popular for internet marketers to make money online because companies are paying high commissions for leads.

To give you an example i use a number of CPA networks which ill talk about in a minute that have a number of companies that will pay you commission for every lead you send them.  For example if you send your email lists/website traffic to the advertisers landing page and your referrel puts in their email address to receive whatever they are selling you can earn upto $15 just from your referrel putting in their email address.

I did an experiment the other day and put a link on my facebook status for anyone who wants to make $10 to fill out a free survey.  5 of my facebook friends clicked on the affiliate link in my facebook status and i made $50 just from them completing a quick 2 minutes survey on the advertisers website.

Big named brands spend millions of dollars a year on advertising and the reason they pay so much for leads is because once they have your referrels contact details they can then create a relationship with them and send them offers via email or even sell on their contact details to third partie companies which is a massive business.

I recommend the following CPA networks as they pay the based commissions.

CX Digital MediaClick Here To Register

NeverblueClick Here To Register

When you fill out your application make sure to fill out the following:

Your complete address, contact telephone and email address that is registered with one of your domain names, e.g john@yourdomain.com , also one of your main websites that you will use to promote their CPA offers.  Make sure your website is upto date and looks professional and related to the niche your hoping to promote.  As your will go through a verification process before you can get accepted onto the network.

You will get a phone call to verify your account, which is normal.  Activation takes about 48 hours

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