Categorized | How to, internet marketing

Building a Successful Blog: Part 1

There are many out there who have seen successful blogs that receive tens of thousands of hits each day and have a loyal following of readers from all around the world. It is definitely possible to start a blog and have it become popular, but there are a few considerations that webmasters would need to keep in mind in order to put all the chances of succeeding on their side.

When getting started, you should do certain things which will help you get off on the right foot. Here are some of the most important elements to think about:

  • Get Your Own Domain and Hosting

You will find many services, such as Blogger, WordPress.com and other blog hosts which let you host a blog for free, as a subdomain of their main domain name. If you hope your blog to be successful and earn you some money, then you should avoid any free hosting service. First, it will make promoting your blog more complicated, as you wouldn’t be hosting it on your own domain name. Plus, there is the fact that free blogging platform often provide a limited set of tools and can have several other restrictions that will make customizing your blog and monetizing it more difficult. While you may find a few highly popular blogs that are hosted on a free service, this is the exception and not the norm. Also, in many cases these blogs have become popular simply by accident as their content went viral, rather than through the actions of the owner.

Basic web hosting is cheap and can cost less than $5 per month. A domain name can also be purchased for less than $10 and is included in many hosting packages. Once you have your hosting, you can then install a blogging platform, such as WordPress, which is the most popular in the world among bloggers.

  • Think About the Content You Will Provide to Readers

While you may have an objective of making money from your blog, you must remember that your primary mission should be to provide content that your audience will love and find useful. There are so many spammy blogs that are contain nothing more than advertisements for products that the webmaster owns or is an affiliate of, or blogs that contain copied or rewritten content that offers nothing new to the reader, where the webmaster simply hopes that visitors will click on some of the ads.

Before you choose a niche for your blog, ask yourself whether it’s something that you truly have an interest in and will really be able to create useful content for on a regular basis. Also, ask yourself whether it’s something that will be relatively unique, or if there would already be thousands of other blogs just like yours online. The more likely your blog is to appeal to its intended audience, the more natural traffic you will get, which will make generating revenue from your blog a lost faster and demand much less active effort on your part.

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